Brand impersonation is an increasingly common problem on social media that thousands of brands are forced to deal with each day. Facebook’s annual report in 2014 revealed that fake accounts make up 5.5 to 11.2 percent of its monthly active users.
So how exactly does a brand impersonation work and how bad is the situation here in APAC?
Ilia Rozhnov, Head of Digital Risk Protection, Asia-Pacific, Group-IB provides us with insights on this matter.

Bigger Pic: Where property investors are looking amid Middle East tensions
09:54

Mind Your Business: The business behind Singapore’s famous Lobster Porridge
10:42

Companies To Watch: Grab expands aggressively but raises governance concerns
09:24