Market expansion can be a thrilling opportunity for businesses looking to expand their client base and increase sales.

But entering a new market is not without its difficulties and there is also the risk of premature scaling.

So, when is it the right time to expand abroad? What are the things to take note of before scaling your business beyond Singapore shores?

Boon Tan, Managing Director, CST joins the Breakfast Show to share more.

Presented by Audrey Siek

This podcast is produced and edited by Anthea Ng (nganthea@sph.com.sg)

She produces Mind Your Business, Biz-How-To and Breakfast Special segments on the Breakfast Show.

Do contact her for topics: C-Suite, SME, Startups, Healthtech, Sustainability, Property, Intergenerational Family Business, Industry Outlook, Fintech and trending businesses in town.