Let's Talk, Singapore with Neil Humphreys and Audrey SiekMany founders believe entrepreneurship means creating something entirely new. But Joyce Lim and James Leong took a different approach.
In this episode of Mind Your Business, the founders of BingXue Singapore share why they decided to franchise an existing brand instead of building their own, the operational realities of running a franchise, competing in a crowded market, and the lessons this journey offers for entrepreneurs.
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Let's Talk, Singapore with Neil Humphreys and Audrey Siek
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