Imagine a world where the AI on your phone can shop, invest, negotiate, and even sign contracts for you — all without asking. The productivity gains are huge, but a critical question arises: when your AI makes a decision, who is really accountable?

Right now, we are seeing the emerging concept of KYA — Know Your Agent — which could potentially change the game altogether.

On Industry Insight, Lynlee Foo speaks to Philipp Pointner, Chief of Digital Identity at Jumio
to find out why linking every autonomous action to a verified human is becoming essential for the future of the digital economy.