Two-time Emmy and three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed Benny Pough; decades of dedication and determination propelled Benny Pough to the forefront of the music industry and made him one of today’s successful and innovative business leaders. Pough has helped shape the sound and culture of music worldwide, having been instrumental in delivering radio hits for superstar artists such as Jay-Z, Rihanna, Kanye West, Travis Scott, Future, DJ Khaled, and 21 Savage. He is CEO of D.Verse Media, a full-service global music distribution and publishing company.
On one fateful afternoon, a tragedy nearly took his life and empire away. Discover how this devastating incident forever altered the life of this industry titan.

Brand Building: The first social media founder to create a mechanism where people could subscribe to people using in-app purchases.
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Brand Building: He gives insights on relationship-building, authenticity, and visibility—reinforcing that in the digital era, it’s not just “who you know,” but who knows you.
28:23

Motivation: From project failures to the death of his father, he shows how adversity can reshape purpose and leadership.
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