On this episode of Vaux Podcast Series, Moneka Khurrana talks to Preetha Athrey- Global Business Marketing, Twitter India. They delve into the intricacies of audio as a transformative modern media and how the same in central to human experience. They further discuss the unique advantages of audio as a brand tool when compared to text and video based branding. 

Tweet to Moneka Khurana (@monekakh): https://twitter.com/monekakh and follow his WordPress handle here (filterkoffee.com)

Find Preetha Athrey on Social Media:

LinkedIn: Preetha Athrey

Twitter: @preethaathrey

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

You can also check out our website at http://www.ivmpodcasts.com/

On this episode of Vaux Podcast Series, Moneka Khurrana talks to Preetha Athrey- Global Business Marketing, Twitter India. They delve into the intricacies of audio as a transformative modern media and how the same in central to human experience. They further discuss the unique advantages of audio as a brand tool when compared to text and video based branding. Tweet to Moneka Khurana (@monekakh): <a href="https://twitter.com/monekakh" target="_blank" rel="noopener noreferrer">https://twitter.com/monekakh</a> and follow his WordPress handle here (filterkoffee.com)Find Preetha Athrey on Social Media:LinkedIn: <a href="https://www.linkedin.com/in/preethaathrey/" target="_blank" rel="noopener noreferrer">Preetha Athrey</a>Twitter: <a href="https://twitter.com/preethaathrey" target="_blank" rel="noopener noreferrer">@preethaathrey</a>You can listen to this show and other awesome shows on the IVM Podcasts app on Android: <a href="https://ivm.today/android" target="_blank" rel="noopener noreferrer">https://ivm.today/android</a> or iOS: <a href="https://ivm.today/ios" target="_blank" rel="noopener noreferrer">https://ivm.today/ios</a>, or any other podcast app.You can also check out our website at <a href="http://www.ivmpodcasts.com/" target="_blank" rel="noopener noreferrer">http://www.ivmpodcasts.com/</a>

MMA India & IVM Podcasts Network brings you The VAUX Podcast Series – An Initiative by Audio & Voice Council Initiative. It is a show where every fortnight on Wednesday, we will meet marketing practitioners and experts who have succeeded in Voice and Audio business and will learn from them on how they innovated, overcame challenges and the kind of problems they solved through these mediums in the new digital age. Releasing on 25th May on the IVM Podcasts App, Website and on all major podcast streaming platforms. 

MMA India &amp; IVM Podcasts Network brings you The VAUX Podcast Series – An Initiative by Audio &amp; Voice Council Initiative. It is a show where every fortnight on Wednesday, we will meet marketing practitioners and experts who have succeeded in Voice and Audio business and will learn from them on how they innovated, overcame challenges and the kind of problems they solved through these mediums in the new digital age. Releasing on 25th May on the IVM Podcasts App, Website and on all major podcast streaming platforms.

MMA India & IVM Podcasts Network brings you The VAUX Podcast Series – An Initiative by Audio & Voice Council Initiative. It is a show where every fortnight, we will meet marketing practitioners and experts who have succeeded in Voice and Audio business an

MMA India VAUX Podcast Series – Powered by IVM Podcasts

On this episode of Vaux Podcast Series, Moneka Khurrana talks to Preetha Athrey- Global Business Marketing, Twitter India. They delve into the intricacies of audio as a transformative modern media and how the same in central to human experience.

Social Audio and the future of online connection for brands

On today's episode, Moneka talks to Teena Sidana of Amazon. They discuss the key aspects of Voice and Audio Marketing- an MMA Group M Powered Playbook. This playbook aims at helping the digital community understand the potential of voice technology across consumer experience, content marketing and advertising. They further talk about key emerging trends in the audio space, how audio as evolved and how the same can be leveraged by marketeers in various sectors. This and much more on this episode of the Vaux Podcast Series.

Find Moneka Khurana on social media:
Twitter
LinkedIn

Find Teena on social media:
Twitter
LinkedIn


You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://www.ivmpodcasts.com/

On today's episode, Moneka talks to Teena Sidana of Amazon. They discuss the key aspects of Voice and Audio Marketing- an MMA Group M Powered Playbook. This playbook aims at helping the digital community understand the potential of voice technology across consumer experience, content marketing and advertising. They further talk about key emerging trends in the audio space, how audio as evolved and how the same can be leveraged by marketeers in various sectors. This and much more on this episode of the Vaux Podcast Series.
Find Moneka Khurana on social media: <a href="https://twitter.com/monekakh">Twitter</a> <a href="https://www.linkedin.com/in/monekak/?originalSubdomain=in">LinkedIn</a>
Find Teena on social media: <a href="https://twitter.com/09_teena?lang=en">Twitter</a> <a href="https://www.linkedin.com/in/teena-sidana-1b472016/?originalSubdomain=in">LinkedIn</a>
 You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://www.ivmpodcasts.com/

World of Connected Audio Solutions

This episode of the Vaux Podcast series discusses how marketers can assess the efficiency of voice as a medium for advertising. Moneka Khuraana talks to Biswapriya Bhattacharjee- Director, B2B Technology, Kantar, discussing the Measurement techniques in Voice and Audio Space. 

Find Moneka Khurana on social media:
Twitter
LinkedIn

Find Biswapriya on social media:
Twitter
LinkedIn

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://www.ivmpodcasts.com/

This episode of the Vaux Podcast series discusses how marketers can assess the efficiency of voice as a medium for advertising. Moneka Khuraana talks to Biswapriya Bhattacharjee- Director, B2B Technology, Kantar, discussing the Measurement techniques in Voice and Audio Space.&nbsp; Find Moneka Khurana on social media: <a href="https://twitter.com/monekakh" target="_blank" rel="noopener noreferrer">Twitter</a> <a href="https://www.linkedin.com/in/monekak/?originalSubdomain=in" target="_blank" rel="noopener noreferrer">LinkedIn</a>Find Biswapriya on social media: <a href="https://twitter.com/KantarIndia" target="_blank" rel="noopener noreferrer">Twitter</a> <a href="https://www.linkedin.com/in/mhttps://www.linkedin.com/in/biswapriya-bhattacharjee-15590a2/?originalSubdomain=inonekak/?originalSubdomain=in" target="_blank" rel="noopener noreferrer">LinkedIn</a> <div>You can listen to this show and other awesome shows on the IVM Podcasts app on Android: <a href="https://ivm.today/android" rel="noopener noreferrer" target="_blank">https://ivm.today/android</a> or iOS: https://ivm.today/ios, or any other podcast app.</div><div>You can check out our website at <a href="https://www.ivmpodcasts.com/" rel="noopener noreferrer" target="_blank">https://www.ivmpodcasts.com/</a></div>

This episode of the Vaux Podcast series discusses how marketers can assess the efficiency of voice as a medium for advertising.

Decoding Measurement in Voice and Audio Space

On this episode of the Vaux Podcast Series, Amit talks to Dhruvank Vaidya- Head of Podcasts, Spotify. They discuss the early days of podcasting and how the same has found its own place in the Indian Media Landscape. They also talk about the evolution of the audience and how content is created on the audience's demand. This and much more on this episode of the Vaux Podcast Series.

Find Amit Doshi on Twitter (@doshiamit)

Find Dhruvank Vaidya onLinkedIn

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

On this episode of the Vaux Podcast Series, Amit talks to Dhruvank Vaidya- Head of Podcasts, Spotify. They discuss the early days of podcasting and how the same has found its own place in the Indian Media Landscape. They also talk about the evolution of the audience and how content is created on the audience's demand. This and much more on this episode of the Vaux Podcast Series.Find Amit Doshi on <a href="https://twitter.com/doshiamit" target="_blank" rel="noopener noreferrer">Twitter</a> (@doshiamit)Find Dhruvank Vaidya on<a href="https://twitter.com/kerriprx?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor" target="_blank" rel="noopener noreferrer"> </a><a href="https://www.linkedin.com/in/dhruvankvaidya/" target="_blank" rel="noopener noreferrer">LinkedIn</a>You can listen to this show and other awesome shows on the IVM Podcasts app on Android: <a href="https://ivm.today/android" target="_blank" rel="noopener noreferrer">https://ivm.today/android</a> or iOS: <a href="https://ivm.today/ios" target="_blank" rel="noopener noreferrer">https://ivm.today/ios</a>, or any other podcast app.

On this episode of the Vaux Podcast Series, Amit talks to Dhruvank Vaidya- Head of Podcasts, Spotify.

Social Audio and the future of online connection for brands

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