The world is coming to Madison for World Dairy Expo, and Dairy Farmers of Wisconsin's isn't going to miss an opportunity to educate or promote Wisconsin's dairy goods.

Pam Jahnke gets a look at the playbook for the Dairy Farmers of Wisconsin staff during the big event with Tina Peterson, director of Wisconsin Communications for DFW.  They're targeting everyone that will be involved at the show from exhibitors to 4th grade students visiting for a few hours.

Don't forget to plan and stop by the Dairy Farmers of Wisconsin booth 3403 and 3404 in the Alliant Energy Center Expo hall!