



Ho Ho Holy Cheese! It's Go Time For Wisconsin Dairy - Jonathon Hallock
The holidays are upon us and grocery carts are filling up with all the essentials for baking, cooking, and entertaining. One big winner this time of year? Dairy. Today, we’re talking about how dairy sales grow in November and December, and what Dairy Farmers of Wisconsin is doing at retail to suppo…

Checkoff Dollars Result In Big Wins For Wisconsin Dairy!
Wisconsin dairy is on a roll! Dairy Farmers of Wisconsin Board Member Ali Straschinske says farmer checkoff dollars are driving real results at home and abroad, according to the annual report. From marketing wins that made WisconsinCheese.com rank #1 on Google, to cheese exports reaching over 50 co…

Born To Dairy Hotshot - Andrew Christenson - Dairy Capturing Social Media
It’s a campaign celebrating everything that makes Wisconsin dairy farmers one of a kind — our pride, our work ethic, and our quirks. It’s funny, it’s real, and it reminds people that being “Born to Dairy” isn’t just a job — it’s a way of life. One of the stars of Wisconsin Originals – Born to Dair…

Say Cheese, World! Wisconsin Grows Internationally
Wisconsin cheese is making its mark on the global stage. In just a few years, the number of state cheesemakers exporting their products has grown from nine to more than 30, reaching over 50 countries in 2025. DFW Board Member Mark Crave says through trade shows, retail programs, and international b…

Keeping The Wisconsin Dairy Message Flowing - In A Fun Way - Born To Dairy
Wisconsin dairy farmers, cheese makers and dairy processors continue to evaluate the international marketplace for opportunities. Dairy Farmers of Wisconsin helps them pursue those opportunities. Chad Vincent, CEO of Dairy Farmers of Wisconsin says despite tariff talk, demand for Wisconsin's spec…

"The Road To Madison" Includes Something New For DFW
The countdown is on for World Dairy Expo, Sept. 30 - Oct. 3, in Madison. Billed as the premier gathering of the dairy industry, the event showcases the best of dairy farming and innovation. Kay Zwald, a board member with Dairy Farmers of Wisconsin representing Dunn and St. Croix counties, says thi…

Here Comes The WI Art Of Cheese Festival - Jessica Pralle-Trimner
The Wisconsin Art of Cheese Festival returns September 25–28, 2025, offering a bigger and more flavorful celebration than ever before. This four-day event showcases Wisconsin’s world-renowned cheesemaking heritage through hands-on activities, exclusive excursions, and unforgettable tasting experien…

Highlight Student Athletes Connected To The Dairy
Dairy Farmers of Wisconsin has partnered with the Wisconsin Sports Network to celebrate high school athletes who also work or are involved in dairy farming. “WSN is a perfect partner,” said Jessica Kelley, DFW district director for Richland and Sauk counties. “They have strong roots in local athle…

Adopt A Cow Readies For New School Year - Tasha Schleis
When the school bell rings for 2025-26, classrooms everywhere will have a chance to learn more about the fantastic care dairy farms give to their calves! It's the "Adopt-A-Cow" program and it's free! Tasha Schleis, dairy farmer in Kewaunee County and board member of Dairy Farmers of Wisconsin, pa…

'Udderly' Proud To Showcase Dairy At Wisconsin State Fair
What do t-shirts, cheese auctions, and cow care have in common? They’re all part of the Dairy Farmers of Wisconsin’s presence at this year’s Wisconsin State Fair! In this month's Checking In With Dairy Checkoff, we’re digging into the many ways DFW is supporting youth, educating fairgoers, and cele…