There's a partnership unique to Wisconsin, that's all about Wisconsin. Let's do a little deeper dive on how the Wisconsin Farm Bureau Federation actually helped to start Rural Mutual Insurance!
Pam Jahnke is joined by Jenny Martin, Rural Mutual Insurance, Director of Marketing and Mandy Ganser, WFBF, Director of Member Relations. They explain how farmers need for insurance fueled the beginning of Rural Mutual! Today, that foundation of serving the rural community continues to resonate. Martin explains that 90 years ago, Wisconsin farmers were having difficulty finding insurance that covered the professions they were involved in. Through that conversation, Rural Mutual began.
Today, Rural Mutual continues to serve that audience and more with over 150 agents statewide. Rural Mutual is exclusively in Wisconsin so that its agents know the clients they serve.
The Wisconsin Farm Bureau Federation began more than 105 years ago giving a voice to agriculture. Today, that voice is the largest group speaking up for agriculture through 61 county Farm Bureau organizations. Mandy Ganser, WFBF, Director of Member Relations says that today the benefits offered through membership are vast. Not only is the organization advocating through agriculture and rural policy developments, there's also financial rewards. Discounts for family related expenses like health and wellness or travel are available through the membership. As you'd expect, Ganser stresses their partnerships with farm specific bonuses too. Case-IH, Ford and Caterpillar are just a few corporate partners offering member discounts. Ganser says it's just as simple as presenting your membership card.

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