Welcome back as we introduce you to specialty crops around Wisconsin and the growers who make it happen. Today, we’re taking you to the strawberry fields before the berries ripen up for the season. For Roger Basse of Basse's Taste of Country in Colgate, this season is about more than the tasty red fruit. It’s about bringing the community out to the farm to make memories. He tells us all about how the berries go from blossom to basket and how this agritourism destination came to be!
If you’re looking to generate an additional revenue stream for your farm by offering agricultural tourism experiences, join the Wisconsin Agricultural Tourism Association. WATA is there to help you navigate not just all that goes into ag tourism, like marketing, licensing, and developing educational experiences. But they’re also an advocate for you in policy development.
This podcast series is brought to you by Specialty Crop Block Grant 23-10. Learn more at gowiagtourism.com.

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