The Wisconsin State Cranberry Growers Association (WSCGA) announced the Governor’s Proclamation of Cranberry Grower Appreciation Week, running from October 14-20, 2024. This week celebrates the hard work, innovation, and dedication of cranberry growers throughout the state, including prominent family-owned operations like Cutler Cranberry Company, founded in 1923 by Guy Potter.

Lisa Potter, a representative of Cutler Cranberry, shared the proud history of their operation, highlighting its significant evolution over the past century. "We are one of the older marshes in the state, and a lot has changed over the years as it has been passed down through different generations. We started with hand harvesting cranberries and transporting them by horse-drawn cart, and now we’ve embraced innovation to remain competitive," she explained.

Cutler Cranberry is not just a historical operation; it also exemplifies the spirit of innovation that is vital to the cranberry industry. Lisa noted, "Part of being a farm that has lasted this long is the necessity of innovation. We are constantly exploring new processes, equipment, and varieties of cranberries to improve our yield and efficiency."