When it comes to connecting consumers with the people and stories behind their food, Dairy Farmers of Wisconsin is helping lead the charge. At the heart of their efforts are community events, educational outreach, and creative campaigns that bring dairy farming to life in fun and meaningful ways. Tina Peterson, Director of Wisconsin Communications for Dairy Farmers of Wisconsin, joins us for this month's Check-in With Dairy Checkoff to talk about how these efforts are building trust, deepening understanding, and creating memorable experiences that celebrate everything dairy in America’s Dairyland.