Why you have to be great at marketing — Allan Dib
Do you — like a lot of business owners — take a scatter-gun approach to marketing? And do your results reflect that? Allan Dib spent 10 years trying to work it all out himself, and came up with the 1-page marketing plan. He’s written an Amazon best-seller on it, changing the way more than a million…
Knowing is not doing, unlocking peak performance — Andrew May
Andrew May is a performance coach with a background in psychology, exercise science, and marketing, who works with high-profile clients to enhance their mental fitness, leadership, and performance. Andrew works with elite athletes and serves as the Mental Skills Coach for the Manly Sea Eagles (NRL…
Find your niche, understand your ideal customer — Katrina McCarter
Katrina McCarter launched an online group-buying site for families, eventually growing it to a community of 150,000 mums before selling it in 2016. Katrina’s success came from forming partnerships rather than relying on paid media. She leveraged collaborative promotions with other businesses, whic…
The power of vision & purpose — Shannah Kennedy
Shannah Kennedy's journey as a life and business coach began 25 years ago after experiencing severe burnout while working in corporate sports. Her career at the time was her identity, and she had been deeply immersed in the high-paced world of elite sports, managing sponsorships and contracts. How…
Me, Myself, and My Business: thriving as a “solo pro” — Col Fink
Solo entrepreneurs — or solo pros — exemplify everything in the business. In fact they ARE the business — everything revolves around their skills, expertise, and personal energy. Col Fink guides these business owners to discover a personalised strategy that resonates with their own unique strengths…
We are the masters of our own destiny — Colleen Callander
Colleen Callander’s went from shop floor to top floor at iconic Aussie retailer, Sportsgirl. For several years she was its CEO and also CEO of its parent company, Sussan. All was going well. She had great job she loved and a great career…until she hit a brick wall. She equates herself to a red Ferr…
Up-to-date best practices for content marketing — Moby Siddique
I always thought quality is the bigger winner in the content marketing stakes, but it now even trumps technical SEO. Moby Siddique is a legend in the marketing content space. He’s the CEO of digital marketing and content agency RedPandas and has worked in the industry for close to 20 years. We dis…
Sounds boring, but…planning & systems are crucial! — Les Watson
One of the biggest thefts in business is wasting time. Les Watson — aka The Time Lord — shares his productivity hacks. Les is a renowned productivity and time management expert and the author of ‘Get Back an Hour in Every Day’. Les’s takeaways: Effective Time Management: The importance of plannin…
Are your insecurities holding back? — Jaemin Frazer
Our insecurities can have a massive impact on our lives. They can lead to indecision, anxiety, lack of confidence, and can hold us back from achieving our growth and overall happiness. Jaemin Frazer says insecurities often originate from childhood experiences. You can eradicate the issues by revisi…
A business starts with a lawyer by your side — Tracey Mylecharane
When Chris Ashmore started his business, he saw lawyer Tracey Mylecharane so that all his Ts & Cs and contracts with clients were tailored to him. It’s importance engaging a lawyer early to prevent legal issues down the track. Tracey outlines the three essential documents every small business owne…