For many years, artificial intelligence has been a powerful tool for stakeholders across the travel industry – from suppliers to intermediaries to those providing supporting technology for tasks such as revenue management.

But November 30, 2022 was a tipping point. That is the day OpenAI launched ChatGPT, a chatbot that has incredibly human-like communication skills – and that has, seemingly overnight, captured attention for its ability to do everything from compose music and essays to write computer programs and detailed travel itineraries. 

What will ChatGPT - and other generative AI solutions such as Google’s recently announced Bard – mean for the travel industry? Could it transform the way consumers search and book travel?

PhocusWire’s debut LinkedIn Audio Event discussed this topic with three industry leaders:  

• Paul English, KAYAK co-founder and serial entrepreneur 
• Rajesh Naidu, Expedia Group’s senior vice president and chief architect 
• Shane O’Flaherty, Microsoft’s global director of travel, transportation and hospitality 

Let's Hear It! A PhocusWire LinkedIn Audio Event
Episode 1: How ChatGPT will transform the travel industry