In this episode, Jo & Vicky are joined by the amazing business strategist Lisa Johnson, to talk about passive income. Lisa helps businesses make much extra income using passive and semi-passive income streams, such as courses, the membership model, and more. Lisa has extensive experience in all aspects of marketing. Over the past few years, Lisa´s own business has generated a turnover of  £20 million.



KEY TAKEAWAYS
People buy from people they have something in common with. Be authentic and share who you are.
Most markets are saturated or nearly saturated, so to stand out you need to go beyond your primary message of what you do and how you can help customers. You need a secondary message.
Your secondary message does not have to relate directly to your business, it could be sharing what you are doing about something you care about e.g. the environment.
Don´t fear being canceled, bullied, or not liked. It´s not pleasant, but it happens to everyone and will not stop you from achieving what you want.
You must build an email list rather than relying 100% on 3rd party platforms e.g. Instagram.
Don´t feel you have to be perfect. Be yourself, flaws, and all.
Ignore the gurus, you can be extraordinarily successful without having to be unethical.
It doesn´t matter if 95% of people don´t agree with you or like you. The 5% who do will buy from you, which is more than enough.
People buy courses that contain information they can get for free because they know they won´t do things unless someone is supporting them in doing it.



BEST MOMENTS

“People buy from people that they like.”

“The only way to live is to show up as if you have already been cancelled.”

“You can be professional and make mistakes.”

“The more value you give, the more likely people are going to want your support and work with you.”



EPISODE RESOURCES

https://www.instagram.com/lisajohnsonstrategist/p/C3hz2Uks24F

https://thatstrategyco.com


SOCIALS AND IMPORTANT LINKS

https://www.tiktok.com/@letstalkdogbusiness

https://www.youtube.com/@LetsTalkDogBusiness

Website www.caninebusinessacademy.com

Community Facebook Group: https://www.facebook.com/groups/caninebusinessacademycommunity/


ABOUT THE HOSTS

Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.

PODCAST DESCRIPTION

The ultimate hub for dog business enthusiasts! 

Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

In this episode, Jo &amp; Vicky are joined by the amazing business strategist Lisa Johnson, to talk about passive income. Lisa helps businesses make much extra income using passive and semi-passive income streams, such as courses, the membership model, and more. Lisa has extensive experience in all aspects of marketing. Over the past few years, Lisa´s own business has generated a turnover of  £20 million.
 
KEY TAKEAWAYS
<ul>
<li>People buy from people they have something in common with. Be authentic and share who you are.</li>
<li aria-level="1">Most markets are saturated or nearly saturated, so to stand out you need to go beyond your primary message of what you do and how you can help customers. You need a secondary message.</li>
<li aria-level="1">Your secondary message does not have to relate directly to your business, it could be sharing what you are doing about something you care about e.g. the environment.</li>
<li aria-level="1">Don´t fear being canceled, bullied, or not liked. It´s not pleasant, but it happens to everyone and will not stop you from achieving what you want.</li>
<li aria-level="1">You must build an email list rather than relying 100% on 3rd party platforms e.g. Instagram.</li>
<li aria-level="1">Don´t feel you have to be perfect. Be yourself, flaws, and all.</li>
<li aria-level="1">Ignore the gurus, you can be extraordinarily successful without having to be unethical.</li>
<li aria-level="1">It doesn´t matter if 95% of people don´t agree with you or like you. The 5% who do will buy from you, which is more than enough.</li>
<li aria-level="1">People buy courses that contain information they can get for free because they know they won´t do things unless someone is supporting them in doing it.</li>
</ul>
 
BEST MOMENTS
“People buy from people that they like.”
“The only way to live is to show up as if you have already been cancelled.”
“You can be professional and make mistakes.”
“The more value you give, the more likely people are going to want your support and work with you.”
 
EPISODE RESOURCES
https://www.instagram.com/lisajohnsonstrategist/p/C3hz2Uks24F
https://thatstrategyco.com
 SOCIALS AND IMPORTANT LINKS
<a href="https://www.tiktok.com/@letstalkdogbusiness">https://www.tiktok.com/@letstalkdogbusiness</a>
<a href="https://www.youtube.com/@LetsTalkDogBusiness">https://www.youtube.com/@LetsTalkDogBusiness</a>
Website <a href="https://emea01.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.caninebusinessacademy.com%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991747947%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=6XNKT%2FTaBtvQHteq1YlRjMF7ATf05JRApm1C4SjL88I%3D&amp;reserved=0">www.caninebusinessacademy.com</a>
Community Facebook Group: <a href="https://emea01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.facebook.com%2Fgroups%2Fcaninebusinessacademycommunity%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991758101%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=RDCjsmbnaCLcux5%2BhwIPf6mpWY1ASdG6%2Bja01pdmw6E%3D&amp;reserved=0">https://www.facebook.com/groups/caninebusinessacademycommunity/</a>
 ABOUT THE HOSTS
Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.
PODCAST DESCRIPTION
The ultimate hub for dog business enthusiasts! 
Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

Using Passive Income Streams to Maximise Profit with Lisa Johnson

Today, Jo & Vicky are joined by Victoria Stillwell from It´s Me Or The Dog and The Dog Academy, TV fame. She runs an academy to teach people to be dog trainers. Victoria has been a dog trainer and behaviour expert for over 20 years. During this varied and interesting discussion, they end up talking about why money is not a dirty word and how you can be super powerful in your business.

They also discuss what those in the industry can do to support each other and improve the industry overall. Victoria also explains, step-by-step, how to create a course that works and keeps clients engaged.



KEY TAKEAWAYS
Always be authentic and genuine and people will trust you and your business.
Don´t be afraid to promote yourself.
Celebrate your knowledge, share it, and make sure you are paid what you are worth.
Spend time on shaping and growing your business instead of worrying about what others are doing.
Find your why, your reason for being in the dog business. It does not have to be big; it could be as simple as I enjoy this work.
You have to like people.
Dog training is a tough business, and the value of the services provided is underestimated.
Don´t be afraid of failure. If you have an idea ask  – How am I going to do it?
Reach out and collaborate with other dog trainers in your area.
Be flexible, explore, and focus on what you are doing in your business rather than what other providers are doing.
If you are looking for courses to reinforce what you are teaching clients look into the resources at positively.com.



BEST MOMENTS

“If you are authentic, it will shine through.”

“Dog-centred first then client-centred, but both are really important.”

“Every course has got to be a story. It's got to have a beginning and a middle and an end.”

“Be proud that you are making money and go out there and do the best you possibly can.”



EPISODE RESOURCES

https://positively.com

https://www.vsdogtrainingacademy.com

Socials - @victoriastilwell and @itsmeorthedog





SOCIALS AND IMPORTANT LINKS

https://www.tiktok.com/@letstalkdogbusiness

https://www.youtube.com/@LetsTalkDogBusiness

Website www.caninebusinessacademy.com

Community Facebook Group: https://www.facebook.com/groups/caninebusinessacademycommunity/





ABOUT THE HOSTS

Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organizations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.

PODCAST DESCRIPTION

The ultimate hub for dog business enthusiasts! 

Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

Today, Jo &amp; Vicky are joined by Victoria Stillwell from It´s Me Or The Dog and The Dog Academy, TV fame. She runs an academy to teach people to be dog trainers. Victoria has been a dog trainer and behaviour expert for over 20 years. During this varied and interesting discussion, they end up talking about why money is not a dirty word and how you can be super powerful in your business.
They also discuss what those in the industry can do to support each other and improve the industry overall. Victoria also explains, step-by-step, how to create a course that works and keeps clients engaged.
 
KEY TAKEAWAYS
<ul>
<li aria-level="1">Always be authentic and genuine and people will trust you and your business.</li>
</ul>
<ul>
<li aria-level="1">Don´t be afraid to promote yourself.</li>
</ul>
<ul>
<li aria-level="1">Celebrate your knowledge, share it, and make sure you are paid what you are worth.</li>
</ul>
<ul>
<li aria-level="1">Spend time on shaping and growing your business instead of worrying about what others are doing.</li>
</ul>
<ul>
<li aria-level="1">Find your why, your reason for being in the dog business. It does not have to be big; it could be as simple as I enjoy this work.</li>
</ul>
<ul>
<li aria-level="1">You have to like people.</li>
</ul>
<ul>
<li aria-level="1">Dog training is a tough business, and the value of the services provided is underestimated.</li>
</ul>
<ul>
<li aria-level="1">Don´t be afraid of failure. If you have an idea ask  – How am I going to do it?</li>
</ul>
<ul>
<li aria-level="1">Reach out and collaborate with other dog trainers in your area.</li>
</ul>
<ul>
<li aria-level="1">Be flexible, explore, and focus on what you are doing in your business rather than what other providers are doing.</li>
</ul>
<ul>
<li aria-level="1">If you are looking for courses to reinforce what you are teaching clients look into the resources at positively.com.</li>
</ul>
 
BEST MOMENTS
“If you are authentic, it will shine through.”
“Dog-centred first then client-centred, but both are really important.”
“Every course has got to be a story. It's got to have a beginning and a middle and an end.”
“Be proud that you are making money and go out there and do the best you possibly can.”
 
EPISODE RESOURCES
<a href="https://positively.com">https://positively.com</a>
<a href="https://www.vsdogtrainingacademy.com">https://www.vsdogtrainingacademy.com</a>
Socials - @victoriastilwell and @itsmeorthedog
 
SOCIALS AND IMPORTANT LINKS
<a href="https://www.tiktok.com/@letstalkdogbusiness">https://www.tiktok.com/@letstalkdogbusiness</a>
<a href="https://www.youtube.com/@LetsTalkDogBusiness">https://www.youtube.com/@LetsTalkDogBusiness</a>
Website <a href="https://emea01.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.caninebusinessacademy.com%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991747947%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=6XNKT%2FTaBtvQHteq1YlRjMF7ATf05JRApm1C4SjL88I%3D&amp;reserved=0">www.caninebusinessacademy.com</a>
Community Facebook Group: <a href="https://emea01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.facebook.com%2Fgroups%2Fcaninebusinessacademycommunity%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991758101%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=RDCjsmbnaCLcux5%2BhwIPf6mpWY1ASdG6%2Bja01pdmw6E%3D&amp;reserved=0">https://www.facebook.com/groups/caninebusinessacademycommunity/</a>
 
 
ABOUT THE HOSTS
Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organizations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.
PODCAST DESCRIPTION
The ultimate hub for dog business enthusiasts! 
Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

Don´t Be Afraid to Promote Yourself with Victoria Stilwell

In this episode, Jo & Vicky sit down to share their experience of using online spaces to create passive income for their dog businesses. They dive deep into the realities of creating and marketing dog training courses and also provide information on the membership and Live training session models.

By the end of the episode, you will have a clear understanding of the pros and cons of using online spaces to create passive income. It will enable you to work out whether it is worth doing for your business, what the best approach and how to make it happen.

KEY TAKEAWAYS
Creating a dog training course does have the potential to generate some passive income.
The average conversion rate, even if you have an email list of active followers is only between 7 and 10%. So, you need a big list to generate enough buyers.
It takes a lot of upfront work to build a big enough list to sell to.
Content creation and marketing will consume more of your time than you think.
When people do buy, if you do not offer them some support, the chances are they will not complete the course, which is disheartening.
The membership model can include support but running it will take up some of your time.
Sharing live training has some advantages over delivering a standard course.
Do your research, and make sure that there is demand for what you are thinking of delivering.
Whatever you deliver has to be suitable for your audience.
During the research phase find out what people want and how they want it to be delivered.

BEST MOMENTS

“To make something like that work you need a very large audience.”

“You need proof of concept.”

“You have to know exactly what that course, that membership does. How does it support somebody? ”

“When you're putting the customer at the heart of everything you make your service that much more attractive, and you can absolutely do that in the online space.”

SOCIALS AND IMPORTANT LINKS

https://www.tiktok.com/@letstalkdogbusiness

https://www.youtube.com/@LetsTalkDogBusiness

Website www.caninebusinessacademy.com

Community Facebook Group: https://www.facebook.com/groups/caninebusinessacademycommunity/

ABOUT THE HOSTS

Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.

PODCAST DESCRIPTION

The ultimate hub for dog business enthusiasts! 

Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

In this episode, Jo &amp; Vicky sit down to share their experience of using online spaces to create passive income for their dog businesses. They dive deep into the realities of creating and marketing dog training courses and also provide information on the membership and Live training session models.
By the end of the episode, you will have a clear understanding of the pros and cons of using online spaces to create passive income. It will enable you to work out whether it is worth doing for your business, what the best approach and how to make it happen.
KEY TAKEAWAYS
<ul>
<li aria-level="1">Creating a dog training course does have the potential to generate some passive income.</li>
<li aria-level="1">The average conversion rate, even if you have an email list of active followers is only between 7 and 10%. So, you need a big list to generate enough buyers.</li>
<li aria-level="1">It takes a lot of upfront work to build a big enough list to sell to.</li>
<li aria-level="1">Content creation and marketing will consume more of your time than you think.</li>
<li aria-level="1">When people do buy, if you do not offer them some support, the chances are they will not complete the course, which is disheartening.</li>
<li aria-level="1">The membership model can include support but running it will take up some of your time.</li>
<li aria-level="1">Sharing live training has some advantages over delivering a standard course.</li>
<li aria-level="1">Do your research, and make sure that there is demand for what you are thinking of delivering.</li>
<li aria-level="1">Whatever you deliver has to be suitable for your audience.</li>
<li aria-level="1">During the research phase find out what people want and how they want it to be delivered.</li>
</ul>
BEST MOMENTS
“To make something like that work you need a very large audience.”
“You need proof of concept.”
“You have to know exactly what that course, that membership does. How does it support somebody? ”
“When you're putting the customer at the heart of everything you make your service that much more attractive, and you can absolutely do that in the online space.”
SOCIALS AND IMPORTANT LINKS
<a href="https://www.tiktok.com/@letstalkdogbusiness">https://www.tiktok.com/@letstalkdogbusiness</a>
<a href="https://www.youtube.com/@LetsTalkDogBusiness">https://www.youtube.com/@LetsTalkDogBusiness</a>
Website <a href="https://emea01.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.caninebusinessacademy.com%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991747947%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=6XNKT%2FTaBtvQHteq1YlRjMF7ATf05JRApm1C4SjL88I%3D&amp;reserved=0">www.caninebusinessacademy.com</a>
Community Facebook Group: <a href="https://emea01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.facebook.com%2Fgroups%2Fcaninebusinessacademycommunity%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991758101%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=RDCjsmbnaCLcux5%2BhwIPf6mpWY1ASdG6%2Bja01pdmw6E%3D&amp;reserved=0">https://www.facebook.com/groups/caninebusinessacademycommunity/</a>
ABOUT THE HOSTS
Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.
PODCAST DESCRIPTION
The ultimate hub for dog business enthusiasts! 
Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

Creating Passive Income for Your Dog Business – Jo & Vicky´s Real-World Experience of Doing So

In this episode, Jo & Vicky are joined by Will Polston to talk all things mindset and about using your North Star to create and live the life you love. Will explains how working out what your North Star is will guide you in all areas of your life and lead to success.



He shares strategies anyone can use to create a mindset that ensures you are clear about what you want from life and are taking the right action to get it.



KEY TAKEAWAYS


Instead of setting goal after goal and constantly chasing something use your North Star (your life mission) to guide your life.
Success is 80% mindset, 20% skills and mechanics.
Use an annual review to see how far you have come and remind yourself of where you are going.
Live to your values. 
If you are saying “I ought to”, or “I have to” do this or that, the chances are you are living using someone else´s values.
Be self-aware. If you feel something work out why. All emotions, positive and negative are a signal to us.
Surround yourself with people that uplift you and have your back.
Find yourself both direct and indirect mentors and bounce things off of your peers.
Mentor others. Teaching is fulfilling and cements what you know.
Don´t be afraid to share your knowledge and give unconditionally. It sounds counterintuitive but is incredibly beneficial.
Every single fear that anyone ever has, boils down to either a fear of gaining something that they don't want or losing something they do.
Tap into the innate drive that most of us have to help other people.





BEST MOMENTS

“A lot of people burn out because they are not spending enough time doing the stuff that they love.”

“If you don´t like something change it. If you can´t change it, change the way you think about it.”

“The only person that you want to be running against is you. Make sure that you are ahead of the best version of you.”






EPISODE RESOURCES

https://willpolston.com/north-star-thinking-book/






SOCIALS AND IMPORTANT LINKS

https://www.tiktok.com/@letstalkdogbusiness

https://www.youtube.com/@LetsTalkDogBusiness





Website www.caninebusinessacademy.com

Community Facebook Group: https://www.facebook.com/groups/caninebusinessacademycommunity/






ABOUT THE HOSTS



Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.





PODCAST DESCRIPTION

The ultimate hub for dog business enthusiasts! 

Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

In this episode, Jo &amp; Vicky are joined by Will Polston to talk all things mindset and about using your North Star to create and live the life you love. Will explains how working out what your North Star is will guide you in all areas of your life and lead to success.
 
He shares strategies anyone can use to create a mindset that ensures you are clear about what you want from life and are taking the right action to get it.
 
KEY TAKEAWAYS
 
<ul>
<li aria-level="1">Instead of setting goal after goal and constantly chasing something use your North Star (your life mission) to guide your life.</li>
<li aria-level="1">Success is 80% mindset, 20% skills and mechanics.</li>
<li aria-level="1">Use an annual review to see how far you have come and remind yourself of where you are going.</li>
<li aria-level="1">Live to your values. </li>
<li aria-level="1">If you are saying “I ought to”, or “I have to” do this or that, the chances are you are living using someone else´s values.</li>
<li aria-level="1">Be self-aware. If you feel something work out why. All emotions, positive and negative are a signal to us.</li>
<li aria-level="1">Surround yourself with people that uplift you and have your back.</li>
<li aria-level="1">Find yourself both direct and indirect mentors and bounce things off of your peers.</li>
<li aria-level="1">Mentor others. Teaching is fulfilling and cements what you know.</li>
<li aria-level="1">Don´t be afraid to share your knowledge and give unconditionally. It sounds counterintuitive but is incredibly beneficial.</li>
<li aria-level="1">Every single fear that anyone ever has, boils down to either a fear of gaining something that they don't want or losing something they do.</li>
<li aria-level="1">Tap into the innate drive that most of us have to help other people.</li>
</ul>
 
BEST MOMENTS
“A lot of people burn out because they are not spending enough time doing the stuff that they love.”
“If you don´t like something change it. If you can´t change it, change the way you think about it.”
“The only person that you want to be running against is you. Make sure that you are ahead of the best version of you.”
 
EPISODE RESOURCES
<a href="https://willpolston.com/north-star-thinking-book/">https://willpolston.com/north-star-thinking-book/</a>
 
SOCIALS AND IMPORTANT LINKS
<a href="https://www.tiktok.com/@letstalkdogbusiness">https://www.tiktok.com/@letstalkdogbusiness</a>
<a href="https://www.youtube.com/@LetsTalkDogBusiness">https://www.youtube.com/@LetsTalkDogBusiness</a>
 
Website <a href="https://emea01.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.caninebusinessacademy.com%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991747947%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=6XNKT%2FTaBtvQHteq1YlRjMF7ATf05JRApm1C4SjL88I%3D&amp;reserved=0">www.caninebusinessacademy.com</a>
Community Facebook Group: <a href="https://emea01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.facebook.com%2Fgroups%2Fcaninebusinessacademycommunity%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991758101%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=RDCjsmbnaCLcux5%2BhwIPf6mpWY1ASdG6%2Bja01pdmw6E%3D&amp;reserved=0">https://www.facebook.com/groups/caninebusinessacademycommunity/</a>
 
ABOUT THE HOSTS
 
Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.
 
PODCAST DESCRIPTION
The ultimate hub for dog business enthusiasts! 
Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

North Star Thinking – Master Your Mindset to Live a Life You Love with Will Polston

In this episode, Jo & Vicky talk about strategies any dog business can use to generate a bit of quick cash. They explain how to leverage the relationships you already have with clients, without damaging those relationships, along with using social media, and mailing lists more effectively.

Jo & Vicky also explain why no business should rely solely on quick, short-term, cash generation strategies.

KEY TAKEAWAYS
For many businesses, cash flow is a big issue. Most have dry periods when they struggle to cover the bills.
Before launching a short-term cash generation project, check that it still aligns with the purpose and values of your business.
Don´t focus on cold calling – trying to attract brand new customers. Reach out to people who have already worked with you and trust you.
Go back to people who have made enquiries about your services in the past. They may now be ready to buy.
Stay in regular contact with people on your email list.
Paid ads can work, but bear in mind that there is also a risk you could lose money.
Don´t get too comfortable. Keep working to grow even when your cash flow is good.
Often, it is easier to sell one high-ticket service than it is to sell dozens of lower-ticket ones to make the same amount of money.
Don´t sell yourself short. Your skills took a long time to learn.

BEST MOMENTS

‘Allow your brain to feel creative … start thinking a bit outside the box. ´

‘You have got to have a long-term strategy playing in the background. But it´s OK to inject a bit of short-term strategy.’

‘Going back to people you already know, is always the best place to start.’

¨You have these superpowers in you. You have the ability to craft something so incredible that nobody will believe the amount of impact you can have on your life. ’

EPISODE RESOURCES

Alex Hormozi books - https://www.amazon.co.uk/stores/Alex-Hormozi/author/B099H3YM3R



SOCIALS AND IMPORTANT LINKS

https://www.tiktok.com/@letstalkdogbusiness

https://www.youtube.com/@LetsTalkDogBusiness

Website www.caninebusinessacademy.com

Community Facebook Group: https://www.facebook.com/groups/caninebusinessacademycommunity/



ABOUT THE HOSTS

Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.

In this episode, Jo &amp; Vicky talk about strategies any dog business can use to generate a bit of quick cash. They explain how to leverage the relationships you already have with clients, without damaging those relationships, along with using social media, and mailing lists more effectively.
Jo &amp; Vicky also explain why no business should rely solely on quick, short-term, cash generation strategies.
KEY TAKEAWAYS
<ul>
<li>For many businesses, cash flow is a big issue. Most have dry periods when they struggle to cover the bills.</li>
<li>Before launching a short-term cash generation project, check that it still aligns with the purpose and values of your business.</li>
<li>Don´t focus on cold calling – trying to attract brand new customers. Reach out to people who have already worked with you and trust you.</li>
<li>Go back to people who have made enquiries about your services in the past. They may now be ready to buy.</li>
<li>Stay in regular contact with people on your email list.</li>
<li>Paid ads can work, but bear in mind that there is also a risk you could lose money.</li>
<li>Don´t get too comfortable. Keep working to grow even when your cash flow is good.</li>
<li>Often, it is easier to sell one high-ticket service than it is to sell dozens of lower-ticket ones to make the same amount of money.</li>
<li>Don´t sell yourself short. Your skills took a long time to learn.</li>
</ul>
BEST MOMENTS
‘Allow your brain to feel creative … start thinking a bit outside the box. ´
‘You have got to have a long-term strategy playing in the background. But it´s OK to inject a bit of short-term strategy.’
‘Going back to people you already know, is always the best place to start.’
¨You have these superpowers in you. You have the ability to craft something so incredible that nobody will believe the amount of impact you can have on your life. ’
EPISODE RESOURCES
Alex Hormozi books - https://www.amazon.co.uk/stores/Alex-Hormozi/author/B099H3YM3R
 
SOCIALS AND IMPORTANT LINKS
<a href="https://www.tiktok.com/@letstalkdogbusiness">https://www.tiktok.com/@letstalkdogbusiness</a>
<a href="https://www.youtube.com/@LetsTalkDogBusiness">https://www.youtube.com/@LetsTalkDogBusiness</a>
Website <a href="https://emea01.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.caninebusinessacademy.com%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991747947%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=6XNKT%2FTaBtvQHteq1YlRjMF7ATf05JRApm1C4SjL88I%3D&amp;reserved=0">www.caninebusinessacademy.com</a>
Community Facebook Group: <a href="https://emea01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.facebook.com%2Fgroups%2Fcaninebusinessacademycommunity%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991758101%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=RDCjsmbnaCLcux5%2BhwIPf6mpWY1ASdG6%2Bja01pdmw6E%3D&amp;reserved=0">https://www.facebook.com/groups/caninebusinessacademycommunity/</a>
 
ABOUT THE HOSTS
Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.

Short-Term Vs Long-Term Dog Business Strategies and Quick Cash Ideas

In this episode, Jo & Vicky are joined by Andy Nisevic a workplace performance specialist and the MD of One Degree. Today, they sit down to talk all things DISC profile. So, get ready to learn all about your personality profile and how it is affecting your business.

Andy also explains how he and his team teach leaders to be able to recognise what each person in their team needs to be able to optimise their workplace performance. Importantly, Andy explains how dog business owners can use what he teaches to better understand their own strengths and weaknesses, as well as adapt how they communicate to better suit the personality of the people they are teaching.

KEY TAKEAWAYS.
DISC is a low cost yet effective personality profile tool.
Using DISC, you can identify which of the four personalities each person is and quickly pick out what they need and who they are likely to clash with.
We all have a natural personality style and adaptive one we use in certain circumstances e.g. starting a new job.
Most of us are a blend of the four personality styles. Usually, one of them dominates.
You must not use the personality trait you have as an excuse. Instead, use that knowledge to catch yourself doing the wrong thing and correct things.
Blending the right people together makes a huge difference to how likely it is to be successfully.
Adapt the way you teach and the learning materials you use so that they work for people with different personality traits will make you more effective. Andy explains how.
Use what you learn from Andy in this episode to quickly assess what personality type each client is and adapt your approach accordingly.

BEST MOMENTS

‘DISC looks at how we communicate as individuals. ´

‘They are great empaths...really good at understanding what other people need in order to be secure.’

‘The longer we stay in that adapted profile the more detriment it has to us.’

EPISODE RESOURCES

https://www.linkedin.com/in/andynisevic/?originalSubdomain=uk

https://onedegree.uk/

SOCIALS AND IMPORTANT LINKS

https://www.tiktok.com/@letstalkdogbusiness

https://www.youtube.com/@LetsTalkDogBusiness

Website www.caninebusinessacademy.com

Community Facebook Group: https://www.facebook.com/groups/caninebusinessacademycommunity/



ABOUT THE HOSTS

Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.



PODCAST DESCRIPTION

The ultimate hub for dog business enthusiasts!

Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

In this episode, Jo &amp; Vicky are joined by Andy Nisevic a workplace performance specialist and the MD of One Degree. Today, they sit down to talk all things DISC profile. So, get ready to learn all about your personality profile and how it is affecting your business.
Andy also explains how he and his team teach leaders to be able to recognise what each person in their team needs to be able to optimise their workplace performance. Importantly, Andy explains how dog business owners can use what he teaches to better understand their own strengths and weaknesses, as well as adapt how they communicate to better suit the personality of the people they are teaching.
KEY TAKEAWAYS.
<ul>
<li>DISC is a low cost yet effective personality profile tool.</li>
<li>Using DISC, you can identify which of the four personalities each person is and quickly pick out what they need and who they are likely to clash with.</li>
<li>We all have a natural personality style and adaptive one we use in certain circumstances e.g. starting a new job.</li>
<li>Most of us are a blend of the four personality styles. Usually, one of them dominates.</li>
<li>You must not use the personality trait you have as an excuse. Instead, use that knowledge to catch yourself doing the wrong thing and correct things.</li>
<li>Blending the right people together makes a huge difference to how likely it is to be successfully.</li>
<li>Adapt the way you teach and the learning materials you use so that they work for people with different personality traits will make you more effective. Andy explains how.</li>
<li>Use what you learn from Andy in this episode to quickly assess what personality type each client is and adapt your approach accordingly.</li>
</ul>
BEST MOMENTS
‘DISC looks at how we communicate as individuals. ´
‘They are great empaths...really good at understanding what other people need in order to be secure.’
‘The longer we stay in that adapted profile the more detriment it has to us.’
EPISODE RESOURCES
<a href="https://www.linkedin.com/in/andynisevic/?originalSubdomain=uk">https://www.linkedin.com/in/andynisevic/?originalSubdomain=uk</a>
https://onedegree.uk/
SOCIALS AND IMPORTANT LINKS
<a href="https://www.tiktok.com/@letstalkdogbusiness">https://www.tiktok.com/@letstalkdogbusiness</a>
<a href="https://www.youtube.com/@LetsTalkDogBusiness">https://www.youtube.com/@LetsTalkDogBusiness</a>
Website <a href="https://emea01.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.caninebusinessacademy.com%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991747947%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=6XNKT%2FTaBtvQHteq1YlRjMF7ATf05JRApm1C4SjL88I%3D&amp;reserved=0">www.caninebusinessacademy.com</a>
Community Facebook Group: <a href="https://emea01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.facebook.com%2Fgroups%2Fcaninebusinessacademycommunity%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991758101%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=RDCjsmbnaCLcux5%2BhwIPf6mpWY1ASdG6%2Bja01pdmw6E%3D&amp;reserved=0">https://www.facebook.com/groups/caninebusinessacademycommunity/</a>
 
ABOUT THE HOSTS
Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.
 
PODCAST DESCRIPTION
The ultimate hub for dog business enthusiasts!
Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

The Impact Your Personality Profile Has on Your Business with Andy Nisevic

In this episode, Jo & Vicky discuss how to feel comfortable in the uncomfortable. Those entrepreneurs who are ready to innovate to meet the changing needs of dog owners and to take advantage of new ways of doing things always do well. Their skill set grows, people start to talk about their business and because they are always moving with the times, they meet the needs of dog owners as their needs and how they live change. But innovating does require you to step outside of your comfort zone.

Jo & Vicky share examples of how they have done this and how you can do the same.

KEY TAKEAWAYS
We all want security, as a result, we all tend not to change willingly. But this is not always good for our businesses.
The way people live and how they think about their dogs is always evolving, which means what you offer and how you communicate needs to evolve too.
When you offer something a bit different it gets people talking and attracts people who have tried dog training in the past without experiencing complete success.
Don’t do things differently just for the sake of it, do it to meet a genuine need.
Regularly pause and ask you what is and is not working. If your clients are not getting the right result or you are not making a decent profit from one of your services, it is time to make changes.
Test your changes out with small groups and tweak things before you fully launch your new service.
When you get used to pushing yourself a bit, you end up learning a lot about yourself.

BEST MOMENTS

‘How many times have you changed something in your business ´

‘Then pretty much 80% of that group enrolled with me on 12-month one-to-one coaching.’

‘Just test it.’

‘If you don't feel passionate about everything you do, then something will need to change.’

SOCIALS AND IMPORTANT LINKS

https://www.tiktok.com/@letstalkdogbusiness

https://www.youtube.com/@LetsTalkDogBusiness

Website www.caninebusinessacademy.com

Community Facebook Group: https://www.facebook.com/groups/caninebusinessacademycommunity/

ABOUT THE HOSTS

Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.

PODCAST DESCRIPTION

The ultimate hub for dog business enthusiasts! 

Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

In this episode, Jo &amp; Vicky discuss how to feel comfortable in the uncomfortable. Those entrepreneurs who are ready to innovate to meet the changing needs of dog owners and to take advantage of new ways of doing things always do well. Their skill set grows, people start to talk about their business and because they are always moving with the times, they meet the needs of dog owners as their needs and how they live change. But innovating does require you to step outside of your comfort zone.
Jo &amp; Vicky share examples of how they have done this and how you can do the same.
KEY TAKEAWAYS
<ul>
<li aria-level="1">We all want security, as a result, we all tend not to change willingly. But this is not always good for our businesses.</li>
<li aria-level="1">The way people live and how they think about their dogs is always evolving, which means what you offer and how you communicate needs to evolve too.</li>
<li aria-level="1">When you offer something a bit different it gets people talking and attracts people who have tried dog training in the past without experiencing complete success.</li>
<li aria-level="1">Don’t do things differently just for the sake of it, do it to meet a genuine need.</li>
<li aria-level="1">Regularly pause and ask you what is and is not working. If your clients are not getting the right result or you are not making a decent profit from one of your services, it is time to make changes.</li>
<li aria-level="1">Test your changes out with small groups and tweak things before you fully launch your new service.</li>
<li aria-level="1">When you get used to pushing yourself a bit, you end up learning a lot about yourself.</li>
</ul>
BEST MOMENTS
‘How many times have you changed something in your business ´
‘Then pretty much 80% of that group enrolled with me on 12-month one-to-one coaching.’
‘Just test it.’
‘If you don't feel passionate about everything you do, then something will need to change.’
SOCIALS AND IMPORTANT LINKS
<a href="https://www.tiktok.com/@letstalkdogbusiness">https://www.tiktok.com/@letstalkdogbusiness</a>
<a href="https://www.youtube.com/@LetsTalkDogBusiness">https://www.youtube.com/@LetsTalkDogBusiness</a>
Website <a href="https://emea01.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.caninebusinessacademy.com%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991747947%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=6XNKT%2FTaBtvQHteq1YlRjMF7ATf05JRApm1C4SjL88I%3D&amp;reserved=0">www.caninebusinessacademy.com</a>
Community Facebook Group: <a href="https://emea01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.facebook.com%2Fgroups%2Fcaninebusinessacademycommunity%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991758101%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=RDCjsmbnaCLcux5%2BhwIPf6mpWY1ASdG6%2Bja01pdmw6E%3D&amp;reserved=0">https://www.facebook.com/groups/caninebusinessacademycommunity/</a>
ABOUT THE HOSTS
Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.
PODCAST DESCRIPTION
The ultimate hub for dog business enthusiasts! 
Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

Get Comfortable with the Uncomfortable

In this episode, Jo & Vicky sit down with their mentor Shari Teigman to talk all things personal development and dog business. She is a performance mentor and creative strategist who works with people to unlock and unleash their inner maverick.

She, Jo & Vicky discuss how she builds trust and uses her expertise to enable people to solve problems, develop as people and grow their businesses. 

KEY TAKEAWAYS
If your business does not truly reflect who you are and fit your life, you end up creating a business that works for everyone but you.
You want to be proud of the work you do. Success needs to look like you want it to, not to be measured by someone else´s metrics.
To grow your business, you have to undergo personal growth.
Periodically check in with yourself to make sure you are still heading in the right direction. 
Reflect on where you have come from and celebrate your progress.
If you hate where you are now, know you can change it and celebrate the little things, e.g. making that tough phone call or serving your one client well.
The more you ask questions, the more you uncover what is blocking progress.
People are coming to you in their worst state to get to their best state.
When you build trust, anything is possible.
Become yourself first and your business will grow.
Make time for yourself so you can recharge. If you don´t you will burn out.

BEST MOMENTS

‘I like certainty, I hate change, but I love growth.’

‘They are coming to you in their worst state to get to their best state.’

‘I don´t believe in positivity all of the time. I think we have to feel what we feel.’

‘My social toner ran out because I used it 24 hours a day.’

GUEST RESOURCES

https://www.instagram.com/shariteigman

https://shariteigman.com/

Balance in Business with Shari Teigman - Real Women Podcast - https://podcasts.apple.com/gb/podcast/balance-in-business-with-shari-teigman/id1582829441?i=1000584026213

SOCIALS AND IMPORTANT LINKS

https://www.tiktok.com/@letstalkdogbusiness

https://www.youtube.com/@LetsTalkDogBusiness

Website www.caninebusinessacademy.com

Community Facebook Group: https://www.facebook.com/groups/caninebusinessacademycommunity/

ABOUT THE HOSTS

Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.

PODCAST DESCRIPTION

The ultimate hub for dog business enthusiasts! 

Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

In this episode, Jo &amp; Vicky sit down with their mentor Shari Teigman to talk all things personal development and dog business. She is a performance mentor and creative strategist who works with people to unlock and unleash their inner maverick.
She, Jo &amp; Vicky discuss how she builds trust and uses her expertise to enable people to solve problems, develop as people and grow their businesses. 
KEY TAKEAWAYS
<ul>
<li aria-level="1">If your business does not truly reflect who you are and fit your life, you end up creating a business that works for everyone but you.</li>
<li aria-level="1">You want to be proud of the work you do. Success needs to look like you want it to, not to be measured by someone else´s metrics.</li>
<li aria-level="1">To grow your business, you have to undergo personal growth.</li>
<li aria-level="1">Periodically check in with yourself to make sure you are still heading in the right direction. </li>
<li aria-level="1">Reflect on where you have come from and celebrate your progress.</li>
<li aria-level="1">If you hate where you are now, know you can change it and celebrate the little things, e.g. making that tough phone call or serving your one client well.</li>
<li aria-level="1">The more you ask questions, the more you uncover what is blocking progress.</li>
<li aria-level="1">People are coming to you in their worst state to get to their best state.</li>
<li aria-level="1">When you build trust, anything is possible.</li>
<li aria-level="1">Become yourself first and your business will grow.</li>
<li aria-level="1">Make time for yourself so you can recharge. If you don´t you will burn out.</li>
</ul>
BEST MOMENTS
‘I like certainty, I hate change, but I love growth.’
‘They are coming to you in their worst state to get to their best state.’
‘I don´t believe in positivity all of the time. I think we have to feel what we feel.’
‘My social toner ran out because I used it 24 hours a day.’
GUEST RESOURCES
https://www.instagram.com/shariteigman
<a href="https://shariteigman.com/">https://shariteigman.com/</a>
Balance in Business with Shari Teigman - Real Women Podcast - https://podcasts.apple.com/gb/podcast/balance-in-business-with-shari-teigman/id1582829441?i=1000584026213
SOCIALS AND IMPORTANT LINKS
<a href="https://www.tiktok.com/@letstalkdogbusiness">https://www.tiktok.com/@letstalkdogbusiness</a>
<a href="https://www.youtube.com/@LetsTalkDogBusiness">https://www.youtube.com/@LetsTalkDogBusiness</a>
Website <a href="https://emea01.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.caninebusinessacademy.com%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991747947%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=6XNKT%2FTaBtvQHteq1YlRjMF7ATf05JRApm1C4SjL88I%3D&amp;reserved=0">www.caninebusinessacademy.com</a>
Community Facebook Group: <a href="https://emea01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.facebook.com%2Fgroups%2Fcaninebusinessacademycommunity%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991758101%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=RDCjsmbnaCLcux5%2BhwIPf6mpWY1ASdG6%2Bja01pdmw6E%3D&amp;reserved=0">https://www.facebook.com/groups/caninebusinessacademycommunity/</a>
ABOUT THE HOSTS
Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.
PODCAST DESCRIPTION
The ultimate hub for dog business enthusiasts! 
Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

Making Business Fun by Working in Alignment with Who You Are with Shari Teigman

In this episode, Jo & Vicky explain how taking one step further out of your comfort zone propels you forward. Jo & Vicky share how they did this themselves and the positive impact it has on their personal and business growth.

If there is something you know you need to do but have been putting off, this episode is ideal for you. It contains great advice that will help you to be brave, take action and grow yourself and your business in ways you never thought possible.

KEY TAKEAWAYS
If you find yourself avoiding something, ask yourself how doing this will help you to grow. Often, the answer provides motivation.
Be realistic, some of the new things you need to learn and do will be difficult and you will have to push through.
Don´t be too hard on yourself when things go wrong. You´ll do better next time.
You learn best by doing, so be brave and take one little step. Messy imperfect action is the first step to success.
If you want to build your business, you need to put yourself out there. If you don´t use your face and voice your opinions online people will not connect with and trust you.
The skill set you learn doing Zoom calls, making videos and doing presentations is a powerful one you will use in other areas of your business.

BEST MOMENTS

‘To get 10 steps ahead, you´ve still got to take the first one.’

‘Your business will evolve into something that potentially you never thought possible.’

‘Without a face behind your brand, how can anyone connect with you? ´

‘I remember that journey that I went on to push myself through it, and it's f**ing hard, and now it doesn't bother me at all.’

SOCIALS AND IMPORTANT LINKS

https://www.tiktok.com/@letstalkdogbusiness

https://www.youtube.com/@LetsTalkDogBusiness

Website www.caninebusinessacademy.com

Community Facebook Group: https://www.facebook.com/groups/caninebusinessacademycommunity/

ABOUT THE HOSTS

Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.

PODCAST DESCRIPTION

The ultimate hub for dog business enthusiasts! 

Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

In this episode, Jo &amp; Vicky explain how taking one step further out of your comfort zone propels you forward. Jo &amp; Vicky share how they did this themselves and the positive impact it has on their personal and business growth.
If there is something you know you need to do but have been putting off, this episode is ideal for you. It contains great advice that will help you to be brave, take action and grow yourself and your business in ways you never thought possible.
KEY TAKEAWAYS
<ul>
<li aria-level="1">If you find yourself avoiding something, ask yourself how doing this will help you to grow. Often, the answer provides motivation.</li>
<li aria-level="1">Be realistic, some of the new things you need to learn and do will be difficult and you will have to push through.</li>
<li aria-level="1">Don´t be too hard on yourself when things go wrong. You´ll do better next time.</li>
<li aria-level="1">You learn best by doing, so be brave and take one little step. Messy imperfect action is the first step to success.</li>
<li aria-level="1">If you want to build your business, you need to put yourself out there. If you don´t use your face and voice your opinions online people will not connect with and trust you.</li>
<li aria-level="1">The skill set you learn doing Zoom calls, making videos and doing presentations is a powerful one you will use in other areas of your business.</li>
</ul>
BEST MOMENTS
‘To get 10 steps ahead, you´ve still got to take the first one.’
‘Your business will evolve into something that potentially you never thought possible.’
‘Without a face behind your brand, how can anyone connect with you? ´
‘I remember that journey that I went on to push myself through it, and it's f**ing hard, and now it doesn't bother me at all.’
SOCIALS AND IMPORTANT LINKS
<a href="https://www.tiktok.com/@letstalkdogbusiness">https://www.tiktok.com/@letstalkdogbusiness</a>
<a href="https://www.youtube.com/@LetsTalkDogBusiness">https://www.youtube.com/@LetsTalkDogBusiness</a>
Website <a href="https://emea01.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.caninebusinessacademy.com%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991747947%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=6XNKT%2FTaBtvQHteq1YlRjMF7ATf05JRApm1C4SjL88I%3D&amp;reserved=0">www.caninebusinessacademy.com</a>
Community Facebook Group: <a href="https://emea01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.facebook.com%2Fgroups%2Fcaninebusinessacademycommunity%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991758101%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=RDCjsmbnaCLcux5%2BhwIPf6mpWY1ASdG6%2Bja01pdmw6E%3D&amp;reserved=0">https://www.facebook.com/groups/caninebusinessacademycommunity/</a>
ABOUT THE HOSTS
Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.
PODCAST DESCRIPTION
The ultimate hub for dog business enthusiasts! 
Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

The Importance of Business Growth

In this episode, Jo & Vicky are joined by Daniel Shaw, a dog and cat behaviourist, consultant, and expert witness. He also provides online and in-person education for dog business owners. Daniel shares the details of his upcoming ABK conference at which Jo & Vicky are speaking.

Daniel provides insights into how he built his business up to the point where he can now offer several high-ticket services. He explains the role collaboration has played in this, including working with his direct competitors, and how you can take advantage of this rarely used tactic.

KEY TAKEAWAYS
Conferences enable you to learn from and speak to experts you would otherwise not be able to afford to consult.
Jo & Vicky are launching their own conference soon.
It is important to stop thinking about dog training as a hobby and treat it like a business.
Hire people who fit in with your existing team members but also fill skill gaps.
Involve your team in the decision-making process.
Don’t fear competition. Instead, collaborate with other dog businesses in your area.
By working together, the industry can make a difference to dog welfare standards and influence future legislation.
How you train dogs has to change as society changes.

BEST MOMENTS

‘The people issue is also kind of a symptom of the overwhelm of running a business. ´

‘There´s so much that we can do collaboratively to make a difference.’

‘Keep looking at that wider marketplace.’

EPISODE RESOURCES

https://animalbehaviourkent.co.uk/abk-conference-2024

SOCIALS AND IMPORTANT LINKS

https://www.tiktok.com/@letstalkdogbusiness

https://www.youtube.com/@LetsTalkDogBusiness

Website www.caninebusinessacademy.com

Community Facebook Group: https://www.facebook.com/groups/caninebusinessacademycommunity/

ABOUT THE HOSTS

Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.

PODCAST DESCRIPTION

The ultimate hub for dog business enthusiasts! 

Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

In this episode, Jo &amp; Vicky are joined by Daniel Shaw, a dog and cat behaviourist, consultant, and expert witness. He also provides online and in-person education for dog business owners. Daniel shares the details of his upcoming ABK conference at which Jo &amp; Vicky are speaking.
Daniel provides insights into how he built his business up to the point where he can now offer several high-ticket services. He explains the role collaboration has played in this, including working with his direct competitors, and how you can take advantage of this rarely used tactic.
KEY TAKEAWAYS
<ul>
<li aria-level="1">Conferences enable you to learn from and speak to experts you would otherwise not be able to afford to consult.</li>
<li aria-level="1">Jo &amp; Vicky are launching their own conference soon.</li>
<li aria-level="1">It is important to stop thinking about dog training as a hobby and treat it like a business.</li>
<li aria-level="1">Hire people who fit in with your existing team members but also fill skill gaps.</li>
<li aria-level="1">Involve your team in the decision-making process.</li>
<li aria-level="1">Don’t fear competition. Instead, collaborate with other dog businesses in your area.</li>
<li aria-level="1">By working together, the industry can make a difference to dog welfare standards and influence future legislation.</li>
<li aria-level="1">How you train dogs has to change as society changes.</li>
</ul>
BEST MOMENTS
‘The people issue is also kind of a symptom of the overwhelm of running a business. ´
‘There´s so much that we can do collaboratively to make a difference.’
‘Keep looking at that wider marketplace.’
EPISODE RESOURCES
<a href="https://animalbehaviourkent.co.uk/abk-conference-2024">https://animalbehaviourkent.co.uk/abk-conference-2024</a>
SOCIALS AND IMPORTANT LINKS
<a href="https://www.tiktok.com/@letstalkdogbusiness">https://www.tiktok.com/@letstalkdogbusiness</a>
<a href="https://www.youtube.com/@LetsTalkDogBusiness">https://www.youtube.com/@LetsTalkDogBusiness</a>
Website <a href="https://emea01.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.caninebusinessacademy.com%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991747947%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=6XNKT%2FTaBtvQHteq1YlRjMF7ATf05JRApm1C4SjL88I%3D&amp;reserved=0">www.caninebusinessacademy.com</a>
Community Facebook Group: <a href="https://emea01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.facebook.com%2Fgroups%2Fcaninebusinessacademycommunity%2F&amp;data=05%7C02%7C%7Cbb0d3a2409b74a32343d08dc653ee38e%7C84df9e7fe9f640afb435aaaaaaaaaaaa%7C1%7C0%7C638496567991758101%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=RDCjsmbnaCLcux5%2BhwIPf6mpWY1ASdG6%2Bja01pdmw6E%3D&amp;reserved=0">https://www.facebook.com/groups/caninebusinessacademycommunity/</a>
ABOUT THE HOSTS
Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.
PODCAST DESCRIPTION
The ultimate hub for dog business enthusiasts! 
Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

Navigating the Always Evolving Dog Industry with Daniel Shaw

The ultimate hub for dog business enthusiasts!

Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle.

Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures.

Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

The ultimate hub for dog business enthusiasts!
Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle.
Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures.
Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.

Let's Talk Dog Business

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