Welcome to Lady Startup.  The podcast where we find out how to build a business from women who’ve done it before.

Rachel Corbett's guest today is Irene Falcone, founder of the natural beauty website, Nourished Life.

Irene started her business with $100 worth of a natural lip balm she’d purchased from overseas and less than 10 years later her business was turning over $20million a year.

She’s always been really strict about the products she offers on the site which can make things difficult when you don’t get it right but Irene’s attitude of transparency always has meant she’s built a brand that people really trust.

So how did she do it?  Listen to find out...

CREDITS

Guest: Irene Falcone

Host/Executive Producer: Rachel Corbett, Founder of PodSchool

JOIN THE LADY STARTUP COMMUNITY:

Subscribe to our newsletter and find out more about the Lady Startup courses at our website… https://www.ladystartup.com.au/

Follow us on Instagram to see success stories from other female entrepreneurs or to get your business featured… https://www.instagram.com/ladystartups/

Meet like-minded women in our Facebook Group... https://www.facebook.com/ladystartups/

Find more episodes of this and other Mamamia podcasts here... https://www.mamamia.com.au/podcasts/

Love the show and want to tell us about it? Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au

Welcome to Lady Startup.&nbsp; The podcast where we find out how to build a business from women who&rsquo;ve done it before.
Rachel Corbett's guest today is Irene Falcone, founder of the natural beauty website, <a href="https://www.nourishedlife.com.au/">Nourished Life</a>.
Irene started her business with $100 worth of a natural lip balm she&rsquo;d purchased from overseas and less than 10 years later her business was turning over $20million a year.
She&rsquo;s always been really strict about the products she offers on the site which can make things difficult when you don&rsquo;t get it right but Irene&rsquo;s attitude of transparency always has meant she&rsquo;s built a brand that people really trust.
So how did she do it?&nbsp; Listen to find out...
CREDITS
Guest:<a href="https://www.nourishedlife.com.au/irene.html"> Irene Falcone</a>
Host/Executive Producer: Rachel Corbett, Founder of<a href="http://podschool.com.au/"> PodSchool</a>
JOIN THE LADY STARTUP COMMUNITY:
Subscribe to our newsletter and find out more about the Lady Startup courses at our website&hellip;<a href="https://www.ladystartup.com.au/"> https://www.ladystartup.com.au/</a>
Follow us on Instagram to see success stories from other female entrepreneurs or to get your business featured&hellip;<a href="https://www.instagram.com/ladystartups/"> https://www.instagram.com/ladystartups/</a>
Meet like-minded women in our Facebook Group...<a href="https://www.facebook.com/ladystartups/"> https://www.facebook.com/ladystartups/</a>
Find more episodes of this and other Mamamia podcasts here...<a href="https://www.mamamia.com.au/podcasts/"> https://www.mamamia.com.au/podcasts/</a>
Love the show and want to tell us about it? Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au

Do you have dreams of owning your own business or you just want to take a peak behind the curtain to see how other people have done it? Then join us as we sit down with some of the most inspiring and successful female entrepreneurs to discover how they built their businesses from the ground up.

Do you have dreams of owning your own business or you just want to take a peak behind the curtain to see how other people have done it? Then join us as we sit down with some of the most inspiring and successful female entrepreneurs to discover how they built their businesses from the ground up.

Lady Startup Stories

Irene Falcone: Nourished Life

We're dropping in your feeds with a special bonus episode! 

We learnt so much from each of our guests this season on Lady Startup Stories, so we wanted to put together our top 5 lessons and build a framework for getting started in business.

Today, we’re going over the most practical tips of the season and diving into some of our favourite moments with each of our incredible lady startups. 

SUBSCRIBE: 

Subscribe to Mamamia

Have your say! By completing our survey, and to say thank you for your time, you’ll go in the running to win a $50 gift voucher.

CREDIT 

Host: Elfy Scott

Producer: Cassie Merritt

Audio Production: Madeline Joannou

THE END BITS:

Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au

Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.

We're dropping in your feeds with a special bonus episode! 
We learnt so much from each of our guests this season on Lady Startup Stories, so we wanted to put together our top 5 lessons and build a framework for getting started in business.
Today, we’re going over the most practical tips of the season and diving into some of our favourite moments with each of our incredible lady startups. 
SUBSCRIBE: 
<a href="https://www.mamamia.com.au/subscribe/?utm_source=shownotes&amp;utm_medium=podcast&amp;utm_campaign=youbeauty">Subscribe to Mamamia</a>
Have your say! By completing our <a href="https://survey.alchemer.com/s3/7366552/Mamamia-Short-Term-Rentals-Study-2023">survey,</a> and to say thank you for your time, you’ll go in the running to win a $50 gift voucher.
CREDIT 
Host: <a href="https://www.instagram.com/elfyscott/?hl=en">Elfy Scott</a>
Producer: <a href="https://www.linkedin.com/in/cassie-merritt-b08175171/?originalSubdomain=au">Cassie Merritt</a>
Audio Production: Madeline Joannou
THE END BITS:
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at <a href="mailto:podcast@mamamia.com.au">podcast@mamamia.com.au</a>
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.

Starting A Business? These Are The Top 5 Things You Need To Know

Have you ever had a brilliant idea that you thought could change the world? But inevitably due to life and circumstance, it stayed just that - an idea?

Enter lady startup Kristy Chong, who turned her game-changing concept into a multi-million dollar reality. She’s the founder of Modibodi, the company that has been redefining the way we think about period products since 2013.

This week, Kristy sits down with Elfy to share her story, from launching the business to selling it for millions and using her success to empower other female-founded, purpose-led businesses. This is a story about paying it forward and the powerful ways entrepreneurship can not only disrupt the industry but become a catalyst for social change.

This episode of Lady Startup Stories is made in partnership with Airbnb.

SUBSCRIBE: 

Subscribe to Mamamia

THE END BITS 

Have your say! By completing our survey, and to say thank you for your time, you’ll go in the running to win a $50 gift voucher.

CREDIT 

Host: Elfy Scott

Guests:Kristy Chong

Producer: Cassie Merritt

Audio Production: Madeline Joannou

Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au

Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.

Have you ever had a brilliant idea that you thought could change the world? But inevitably due to life and circumstance, it stayed just that - an idea?
Enter lady startup <a href="https://www.instagram.com/kristylchong/?hl=en">Kristy Chong</a>, who turned her game-changing concept into a multi-million dollar reality. She’s the founder of <a href="https://www.modibodi.com/?gclid=Cj0KCQjw0vWnBhC6ARIsAJpJM6fUOxJgmYTYfo4vjhYTPkjmVuQsAl-4S5SG1c_W1KJuW2TCRalmbMYaAovdEALw_wcB">Modibodi</a>, the company that has been redefining the way we think about period products since 2013.
This week, Kristy sits down with Elfy to share her story, from launching the business to selling it for millions and using her success to empower other female-founded, purpose-led businesses. This is a story about paying it forward and the powerful ways entrepreneurship can not only disrupt the industry but become a catalyst for social change.
This episode of Lady Startup Stories is made in partnership with Airbnb.
SUBSCRIBE: 
<a href="https://www.mamamia.com.au/subscribe/?utm_source=shownotes&amp;utm_medium=podcast&amp;utm_campaign=youbeauty">Subscribe to Mamamia</a>
THE END BITS 
Have your say! By completing our <a href="https://survey.alchemer.com/s3/7366552/Mamamia-Short-Term-Rentals-Study-2023">survey,</a> and to say thank you for your time, you’ll go in the running to win a $50 gift voucher.
CREDIT 
Host: <a href="https://www.instagram.com/elfyscott/?hl=en">Elfy Scott</a>
Guests: <a href="https://www.instagram.com/kristylchong/?hl=en">Kristy Chong</a>
Producer: <a href="https://www.linkedin.com/in/cassie-merritt-b08175171/?originalSubdomain=au">Cassie Merritt</a>
Audio Production: Madeline Joannou
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at <a href="mailto:podcast@mamamia.com.au">podcast@mamamia.com.au</a>
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.

Creating Modibodi: Kristy Chong’s Million-Dollar Idea

At twenty-nine, Jennifer Jones was on top of the world. She was the managing director of Diesel and spent her days overseeing a $40 million dollar brand account. But one week before her thirtieth birthday, she quit. 

Flash forward a decade or two and she's the creative mind behind Bondi cult-favourite ceramics and homewares brand Jones & Co.

This week, Jennifer (JJ) sits down with Elfy to lift the lid on her biggest career wins and mistakes as well as why quitting her day job was the best thing she ever did. 

This episode of Lady Startup Stories is made in partnership with Airbnb.

SUBSCRIBE: 

Subscribe to Mamamia

THE END BITS 

Have your say! By completing our survey, and to say thank you for your time, you’ll go in the running to win a $50 gift voucher.

CREDIT 

Host: Elfy Scott

Guest: Jennifer Jones

Producer: Cassie Merritt

Audio Production: Thom Lion

Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au

Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.

At twenty-nine, Jennifer Jones was on top of the world. She was the managing director of Diesel and spent her days overseeing a $40 million dollar brand account. But one week before her thirtieth birthday, she quit. 
Flash forward a decade or two and she's the creative mind behind Bondi cult-favourite ceramics and homewares brand <a href="https://www.instagram.com/jonesandco_/">Jones &amp; Co.</a>
This week, Jennifer (JJ) sits down with Elfy to lift the lid on her biggest career wins and mistakes as well as why quitting her day job was the best thing she ever did. 
This episode of Lady Startup Stories is made in partnership with Airbnb.
SUBSCRIBE: 
<a href="https://www.mamamia.com.au/subscribe/?utm_source=shownotes&amp;utm_medium=podcast&amp;utm_campaign=youbeauty">Subscribe to Mamamia</a>
THE END BITS 
Have your say! By completing our <a href="https://survey.alchemer.com/s3/7366552/Mamamia-Short-Term-Rentals-Study-2023">survey,</a> and to say thank you for your time, you’ll go in the running to win a $50 gift voucher.
CREDIT 
Host: <a href="https://www.instagram.com/elfyscott/?hl=en">Elfy Scott</a>
Guest: <a href="https://www.instagram.com/jonesandco_/">Jennifer Jones</a>
Producer: <a href="https://www.linkedin.com/in/cassie-merritt-b08175171/?originalSubdomain=au">Cassie Merritt</a>
Audio Production: Thom Lion
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at <a href="mailto:podcast@mamamia.com.au">podcast@mamamia.com.au</a>
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.

Irene Falcone: Nourished Life

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