Wendy’s U.S. president Pete Suerken jumped into the viral fast‑food “burger wars” by filming himself grilling and devouring a Baconator, taking big confident bites and praising it as “what a good hamburger should be.”

His video playfully jabbed rivals — including a dig at McDonald’s famously broken ice‑cream machines — and followed viral clips of McDonald’s and Burger King executives awkwardly taste‑testing their own burgers. 

Wendy’s has launched a nationwide search for a “Chief Tasting Officer”, offering a $100,000 salary to a fan willing to taste menu items and create content — a marketing stunt arriving right as fast‑food “burger wars” heat up online between major chains.

The playful job posting requires no formal qualifications beyond “a mouth, a pulse, opinions, and creativity,” and applicants must submit a short video before March 30 to be considered.  

A reminder that’s become a road-trip ritual for plenty of families is officially back on the road in New York. A Long Island grandfather will be allowed to keep his custom “PB4WEGO” license plate after the New York State Department of Motor Vehicles initially deemed it objectionable. 

A new psychedelic retreat calling itself a “SETI for the mind” aims to establish two-way communication with the nonhuman entities people encounter while tripping on DMT. 

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