In this episode of The Jane Anderson Show, I sit down with the incredible Lois Creamer, an industry expert who helps speakers, consultants, and thought leaders book more business, make more money, and fully monetize their message. With over two decades of experience, Lois has worked with some of the most successful names in the speaking industry and is a regular presenter for the National Speakers Association and the Global Speaking Federation. She has spoken at CAPS, PSA India, Africa, Scotland, Australia, and the UK, where she was honored as a PSA Fellow in 2020.

We dive into the key trends shaping the speaking industry in 2025, including the growing demand for ROI-driven programs, why niching down is more critical than ever, and strategies for breaking into the US market as an international speaker. Lois shares practical advice on crafting a strong value proposition, diversifying revenue streams, and leveraging aftercare services to build long-term client relationships.

We also discuss the evolving role of speaker collateral, video content, and digital positioning, as well as Lois’ latest book, Book More Business: Make MORE Money Speaking (2nd edition), and her co-authored book, The Speaker Author: Sell More Books and Book More Speeches.

Lois has been featured in Forbes, Bloomberg Business, Speaker Magazine, INC Magazine, and The Wall Street Journal, and in this episode, she shares insider strategies that every speaker needs to hear.

Tune in for an insightful conversation that could transform the way you approach your speaking career in 2025! 🎙️✨

📍 Connect with Lois Creamer:
🔗 Website: BookMoreBusiness.com
🔗 LinkedIn: LoisCreamer