🎙️ In this episode of The Jane Anderson Show, I speak with Maureen Kyne about building a specialist practice, finding your place in the market, and staying close to the people you serve.

Maureen shared how her practice had evolved over the years and how her deep focus on upward bullying emerged from her broader work in workplace behaviour. We explored what happens when you choose a clear area of expertise, recognise an emerging issue, and build your work around a problem that organisations genuinely need help addressing.

We also talked about Maureen's approach to LinkedIn. She personally stays involved in conversations with her audience, using the questions, comments, and ideas she encounters to spark deeper thinking and develop themes for her thought leadership. We discussed the importance of models and frameworks, knowing what to keep in your hands, what to delegate, and building the right support around your practice.

What stood out to me was Maureen's shift from chasing every opportunity to becoming much clearer about where she wanted to play. She shared how turning away work that wasn't in her lane created more time to connect with the people she wanted to work with and deepen her focus on upward harm.

Meet Maureen Kyne

Maureen Kyne is a specialist in workplace behaviour, with a deep focus on upward bullying, helping leaders and business owners address situations where they experience bullying or harmful behaviour from members of their team. Her work in this area grew from more than two decades of experience in behaviour and recognising a growing need for leaders to better understand and address these situations.

Over time, Maureen has refined her focus, developed models and frameworks to help organisations understand different forms of workplace harm, and built a strong body of thought leadership around the topic. She also uses LinkedIn as an important part of her practice, staying personally connected to conversations with her audience and using what she hears to shape her thinking and content.

One of the most interesting parts of Maureen's journey is the shift from chasing every opportunity to becoming much clearer about where she wants to play. She has deliberately turned away work that sits outside her lane so she can focus her time and energy on the people and problems she most wants to work with.

This makes her story particularly relevant for anyone building an expert practice: specialisation isn't about narrowing your possibilities. It can create the space to go deeper, become known for something and build a stronger body of intellectual property around it.