Brakfesi Eyondlayo Ekuseni (BEE) show offers its listeners a sense of belonging and keeps them rooted to their culture within a modern context, fusing latest news flashes, traffic updates, weather updates, weird worldwide news, quizzes and competitions. The show is designed to be fast-paced, informative, provocative and has upbeat music to start your day on a positive note. This show which is closing on 2 million listeners, recently won 2014 MTN Best Breakfast Show of the year PBS.