IAB Canada's Diversity, Equity & Inclusion Podcast
IAB Canada's Diversity, Equity and Inclusion Podcast
Playlist by IAB Canada's Diversity, Equity & Inclusion PodcastAs stewards of the digital industry here in Canada, our responsibility is one of establishing open - honest, conversations on lived experiences. Especially as it relates to Diversity, Equality and Inc…Follow the podcast:
4 clip(s) in playlist
Episode 1: Why Creative & Language Matters
On this episode - Why Creative and Language Matters, we dig into the meaning of cultural relevance and its connection to value-based creative, while questioning how much of the multicultural opportunity we’re giving away here in Canada. With Guests: Joycelyn David, Owner at AV Communications Jagde…
39:00
Episode 2: Audience Consideration Sets
On this episode - Audience Consideration Sets, we question the use of terminology like "targeting" and go on a journey into the art of intersectionality, while sharing stories that may make you re-think the initial stages of the planning process. With Guests: Haem Roy, Sr. Manager of Branded Cont…
30:01
Episode 3: Algorithmic Bias
On this episode - Algorithmic Bias, we scratch the surface and question the non-binary definition of ‘nude’ and its amalgamation into current systems, while investigating the purchase path and how to go about the 'testing' of inclusiveness. With Guests: Qyn Bayley-Hay, Digital Marketing Manager at…
30:21
Episode 4: Culture and Talent in the Workplace
On this episode - Culture & Talent in the workplace, we listen as our guests share their own experiences of being part of building culture from the ground up. With Guests: Gah-Yee Won, Head of Media Innovation and Growth Marketing at Intuit Consumer Group Stef Mallaci, CPG Lead at Snap Inc. Po…
20:54