Lina and JC kick off 2026 with a real, unfiltered conversation about what it actually takes to start and sustain a podcast today. After surviving a challenging 2025, they reflect on growth, setbacks, evolving tools, and the realities most creators don’t see.

From shows that took off to ones that didn’t make it, they break down the importance of consistency, preparation, and having the right support system behind your content. They also share new ways Olas Media is helping creators launch and grow smarter in 2026.

If you’re thinking about starting a podcast or trying to figure out why yours isn’t growing—this is the conversation you need to hear.

Visit olasmedia.com and chat with us!

Some notable moments from this episode:

00:00 – We Survived 2025… Barely

00:42 – Why Most New Year Resolutions Fail

02:04 – What Actually Grew in 2025 (And What Didn’t)

03:33 – The Real Changes Behind Our Studio & Shows

06:21 – How Top Creators Stay Ahead (Conferences & Networking)

09:14 – The Truth About Podcasting: It’s More Work Than You Think

10:47 – What We’re Changing in 2026 (New Services Revealed)

12:20 – The “Donut Model” Explained (Game-Changer for Creators)

14:18 – You Can’t Just Hit Record Anymore

21:40 – Why Some Podcasts Take Off… and Others Don’t