Rom Cohen, Co-Founder of Hyro, talks about the state of patient communication, Hyro’s new research on the topic, and how an unsophisticated approach to AI means lots of patients don’t get treated. 

All that, plus the Flava of the Week about Walmart’s new Clinical Trial Centers. What is the goal of the new centers, and what happens when we continue to underestimate how retail reinvents itself? 

ANNOUNCING THE RAP COLLABORATIVE 

Exciting news! We’re launching the Rap Collaborative, a curated group of founders, builders, and operators working together to grow the adoption of consumer-centered health. Through content, community, and co-creation, members help shape what’s next and get their perspective in front of the industry. 

Interested in being part of it? Contact jared@ulteradigital.com. 

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