Go and See
Go and See
Genchi Genbutsu is a Japanese philosophy that means “go and see for yourself.” Follow Malcolm Gladwell as he takes his car obsession to a new level, traveling to Japan to discover firsthand what makes the Lexus approach so unique. Brought to you by Lexus and Pushkin Industries.--This podcast is brought to you by Lexus and may not be reproduced or redistributed, in whole or in part, without prior p…Social links:
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The Roof Comes Off
In this final episode, Malcolm explores the intricacies of one of the world's most advanced driving simulators, and revisits Mark Levinson to discover the difference between listening to music and experiencing it. -- This podcast is brought to you by Lexus and may not be reproduced or redis…
18:15
Boffins
Step into audiophile nirvana at the headquarters for Mark Levinson audio systems. In speaking to their experts--or boffins, if you will--Malcolm learns that replicating the performance of a $300,000 audio system inside a vehicle is no small task, especially for a brand unwilling to compromise. …
19:50
Shimoyama
It takes 25 years to perfect the art of driving. That’s why there are only two master Lexus drivers. Head to one of the most secretive test tracks in the world with Malcolm and takumi master driver Osaki-san. -- This podcast is brought to you by Lexus and may not be reproduced or redistribu…
22:17
Composure and Elation
Find out what the Lexus engine note has in common with one of the most famous movie soundtracks of all time as Malcolm breaks down the instrumentation, resonance and frequencies of the Lexus LC engine with two music experts. -- This podcast is brought to you by Lexus and may not be reproduc…
15:19
Never Boring
When Akio Toyoda hears from a journalist that the Lexus brand is “boring,” he challenges the team to create a sports coupe to defy expectations, all the way down to the sound of the engine. Join Malcolm as he dives in to the creation of the perfect engine note. -- This podcast is brought to…
22:27
Omotenashi
Follow Malcolm Gladwell, a self-described car nut, to Lexus headquarters in Japan. There he discovers cars covered in fur; why flowers are essential to engineering; and how a motion as simple as a closing window tells you everything you need to know about omotenashi, the philosophy that informs eve…
19:36
Introducing: Go and See
From Lexus and Pushkin Industries, Go and See is a six-part series about Malcolm Gladwell's experience in Lexus's customer-focused, hospitality-driven culture. Episode 1 drops March 5. -- This podcast is brought to you by Lexus and may not be reproduced or redistributed, in whole or in part…
02:48