Guest: Yvonne Quinn from Reddit

Original air date: December 15, 2023

Social media giant Reddit has more than 70 million unique active users every day - but we don't hear as much about it as we do about Facebook and Instagram.

Yvonne Quinn, Reddit's Head of Business Marketing, Europe and Australia, talks to Sean Aylmer about the platform, and how businesses can use the rich user data for marketing.

Update: Reddit this week listed on the New York Stock Exchange, and saw its shares soar 48% on the first day.