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James Bartle, Founding CEO Outland Denim | A Powerful Brand Acquisition & Impact Investing

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Fashion Business Mindset

Fashion Business Mindset is your FROW seat to 'real' stories from Designers, Brands, Entrepreneurs, Makers & Mentors. Our mission? To increase the suc 
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We're taking Fashion Business Mindset NEXT LEVEL!

In this episode,  I had the pleasure of interviewing James Bartle as my FIRST 'in-person' guest since launching our podcast in 2020.

All prior 80 interviews have been conducted online, so I'm very excited to have the opportunity to invite some of our future guests into a gorgeous studio space.

So if you like to WATCH your podcasts, head to our YouTube Channel. 

In this episode, I’m chatting with James Bartle the founding CEO of Outland Denim, the Australian denim brand known for their revolutionary approach to social and environmental sustainability.

Driven to create social change, James laid the foundations for Outland Denim in 2011 as an avenue of opportunity for women from backgrounds of modern slavery and those vulnerable to exploitation.

Outland Denim’s unique business model has since been proven to provide a ‘freedom dividend’, benefiting not only the brand’s team, but their family and community, too.

In 2019 and 2020 Bartle was named one of Rivet Magazine’s 50 Most Influential People in Denim. In 2020, James received the Thomson Reuters Stop Slavery Enterprise Award for Small & Medium Sized Companies (2020).

Since launching to market in 2016, Outland Denim has secured a presence in retail powerhouses like Nordstrom, and David Jones and Moda Operandi, and has been worn by the likes of Meghan Markle and Leonardo DiCaprio.

Outland Denim is Australia’s first B Corp Certified denim brand.

As he has grown Outland Denim, James also founded adjacent businesses, including a manufacturing company (Maeka) and co-founded a nascent textile waste company (HuskLand).

He most recently has acquired the Australian founded brand Nobody Denim, which resides under the Outland Denim Group (Maeka Group).

During our dynamic chat, James talks us through:

  • The exciting acquisition of Nobody Denim 
  • The powerful mission at the core of this purpose-driven business 
  • Impact investing and how you can get involved immediately
  • The purpose and power of an Advisory Group 
  • The retail landscape, innovation and automation 

And so much more! 

You can connect at:

Outland Denim 

Nobody Denim 

Find out more about Investing in Outland Denim & Nobody Denim(The Maeka Group) at Birchal here



Don’t miss this opportunity to experience a transformational business experience into the sophisticated world of production, sourcing and supply; meet with garment and fabric manufacturers; travel with like-minded business owners and mentors and connect with world-class artisans and manufacturers expressing the very best of India’s vibrant fashion culture.



We’re extending an Invitation for you to express your interest in a 3-Month Group Elevation Program - Starting April 2024

Join us for a transformative experience, where we delve into strategies to help you ELEVATE across three vital pillars:

  • The Future of You
  • The Future of Fashion
  • The Future of Collaboration

Register your Expression of Interest here OR head to the link in our Instagram bio. 

 Instagram: @fashionequipped @startyourfashionbusiness_au

Podcast Insta: @fashionbusinessmindset



Let's do this together, let's make The Fashion Business, YOUR Business!

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Fashion Business Mindset

Fashion Business Mindset is your FROW seat to 'real' stories from Brands, Designers, Entrepreneurs,  
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