In this episode, I'm interviewing a very old friend of mine, Billy Edwards, who I’ve known for 20-something years. Billy is a solicitor in Liverpool, but it’s more interesting that he organises and runs what I think is Europe’s largest Transformers convention - which takes place in Birmingham each year - TF Nation. 

We talk about TF Nation, what the future holds for the convention and what it’s like for Billy dealing with anxiety and having initially struggled to attend a convention to then end up running it on stage with a microphone. 

If you're a Transformers lover, would like to attend TF Nation or struggle with social anxiety within large crowds, listen to this podcast. 

Watch the video on YouTube:https://www.youtube.com/watch?v=6stVd3Q5HgI

About Billy Edwards

Instagram: https://www.instagram.com/billystripes/

Twitter: https://twitter.com/BillyStripes

About TFNATION

Website: https://tfnation.com

Facebook: https://www.facebook.com/tfnation/

Twitter: https://twitter.com/tfnationltd

Instagram: https://www.instagram.com/tfnationltd/

YouTube: https://www.youtube.com/channel/UC_0C1_huUbh45Ziv5arfEkg

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837
LinkedIn: https://www.linkedin.com/in/darrenjamieson/
Engaging Marketeer: https://engagingmarketeer.com
Engage Web: https://www.engageweb.co.uk

In this episode, I'm interviewing a very old friend of mine, Billy Edwards, who I’ve known for 20-something years. Billy is a solicitor in Liverpool, but it’s more interesting that he organises and runs what I think is Europe’s largest Transformers convention - which takes place in Birmingham each year - TF Nation. 
We talk about TF Nation, what the future holds for the convention and what it’s like for Billy dealing with anxiety and having initially struggled to attend a convention to then end up running it on stage with a microphone. 
If you're a Transformers lover, would like to attend TF Nation or struggle with social anxiety within large crowds, listen to this podcast. 
Watch the video on YouTube: <a href="https://www.youtube.com/watch?v=6stVd3Q5HgI">https://www.youtube.com/watch?v=6stVd3Q5HgI</a>
About Billy Edwards
Instagram: <a href="https://www.instagram.com/billystripes/">https://www.instagram.com/billystripes/</a>
Twitter: <a href="https://twitter.com/BillyStripes">https://twitter.com/BillyStripes</a>
About TFNATION
Website: <a href="https://tfnation.com">https://tfnation.com</a>
Facebook: <a href="https://www.facebook.com/tfnation/">https://www.facebook.com/tfnation/</a>
Twitter: <a href="https://twitter.com/tfnationltd">https://twitter.com/tfnationltd</a>
Instagram: <a href="https://www.instagram.com/tfnationltd/">https://www.instagram.com/tfnationltd/</a>
YouTube: <a href="https://www.youtube.com/channel/UC_0C1_huUbh45Ziv5arfEkg">https://www.youtube.com/channel/UC_0C1_huUbh45Ziv5arfEkg</a>
About your host:
Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.
iTunes: <a href="https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837">https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837</a> LinkedIn: <a href="https://www.linkedin.com/in/darrenjamieson/">https://www.linkedin.com/in/darrenjamieson/</a>  Engaging Marketeer: <a href="https://engagingmarketeer.com">https://engagingmarketeer.com</a>  Engage Web: <a href="https://www.engageweb.co.uk">https://www.engageweb.co.uk</a>

Described by one detractor as an 'angry receding man', Darren Jamieson hosts the Engaging Marketeer Podcast where the Liverpool Comedy Festival winner delivers his own brand of business and marketing content. With a mixture of personal stories, detailed advice, step-by-step processes, angry explosive rants and thought-provoking interviews, Darren offers a very different take on business and marketing that provides insights for new startups and experienced business owners alike.

Described by one detractor as an 'angry receding man', Darren Jamieson hosts the Engaging Marketeer Podcast where the Liverpool Comedy Festival winner delivers his own brand of business and marketing content. With a mixture of personal stories, detailed advice, step-by-step processes, angry explosive rants and thought-provoking interviews, Darren offers a very different take on business and marketing that provides insights for new startups and experienced business owners alike.

Engaging Marketeer

Described by one detractor as an 'angry receding man', Darren Jamieson hosts the Engaging Marketeer Podcast where the Liverpool Comedy Festival winner delivers his own brand of business and marketing content. With a mixture of personal stories, detailed advice, step-by-step processes, angry explosive rants and thought-provoking interviews, Darren offers a very different take on business and marketing that provides insights for new startups and experienced business owners alike. The Engaging Marketeer Podcast debuted at #1 in the Marketing chart on Apple Podcasts.

Described by one detractor as an 'angry receding man', Darren Jamieson hosts the Engaging Marketeer Podcast where the Liverpool Comedy Festival winner delivers his own brand of business and marketing content. With a mixture of personal stories, detailed advice, step-by-step processes, angry explosive rants and thought-provoking interviews, Darren offers a very different take on business and marketing that provides insights for new startups and experienced business owners alike. The Engaging Marketeer Podcast debuted at #1 in the Marketing chart on Apple Podcasts.

Billy Edwards Talks Running TF Nation, Transformers and Dealing with Anxiety

Going viral is NOT a strategy!

In today’s episode of The Engaging Marketeer, Bron Watson breaks down one of the biggest misconceptions in modern marketing: visibility without direction.

Likes and connections aren’t a strategy, and neither is going viral. Bron explains why marketing only works when the long, medium and short game are aligned, and why every action has to answer one simple question: what are we doing next?

Awareness on its own doesn’t pay the bills, and engagement on its own doesn’t grow a business. If it doesn’t lead somewhere meaningful, it’s just noise. This isn’t simply a theory, either - Bron built and continued to lead her business through a double cancer diagnosis. So when she talks about resilience, long games and strategy, she’s speaking from lived experience, not just marketing textbooks.

If you’re serious about growing your business, building loyal fans and making your marketing drive revenue, this episode will challenge the way you think.

More about Bron:

Bron Watson is an Australian marketing strategist, business owner, and founder of The Social Coach and The Serenity Project. With decades of experience across corporate marketing, healthcare, and education, Bron combines commercial insight with deep personal resilience.

After building a successful marketing business, Bron was diagnosed with breast cancer in 2017 and later with multiple myeloma in 2023. While continuing to run her business, she developed The Serenity Project, a framework that blends science, mindset, and practical resilience to help people navigate adversity.

Bron now works with small business owners to build raving fans through strategic marketing, while also advocating for a more human, trauma-aware approach to healing and healthcare.

You can connect with Bron here:

The Social Coach: https://thesocialcoach.com.au/

The Serenity Project: https://serenityproject.com.au/

LinkedIn: https://www.linkedin.com/in/bronwatson/

Facebook: https://www.facebook.com/bronwatsonme/

Instagram: https://www.instagram.com/bron_watson/

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837

LinkedIn: https://www.linkedin.com/in/darrenjamieson/

Engaging Marketeer: https://engagingmarketeer.com

Engage Web: https://www.engageweb.co.uk

Going viral is NOT a strategy!
In today&rsquo;s episode of The Engaging Marketeer, Bron Watson breaks down one of the biggest misconceptions in modern marketing: visibility without direction.
Likes and connections aren&rsquo;t a strategy, and neither is going viral. Bron explains why marketing only works when the long, medium and short game are aligned, and why every action has to answer one simple question: what are we doing next?
Awareness on its own doesn&rsquo;t pay the bills, and engagement on its own doesn&rsquo;t grow a business. If it doesn&rsquo;t lead somewhere meaningful, it&rsquo;s just noise. This isn&rsquo;t simply a theory, either - Bron built and continued to lead her business through a double cancer diagnosis. So when she talks about resilience, long games and strategy, she&rsquo;s speaking from lived experience, not just marketing textbooks.
If you&rsquo;re serious about growing your business, building loyal fans and making your marketing drive revenue, this episode will challenge the way you think.
More about Bron:
Bron Watson is an Australian marketing strategist, business owner, and founder of The Social Coach and The Serenity Project. With decades of experience across corporate marketing, healthcare, and education, Bron combines commercial insight with deep personal resilience.
After building a successful marketing business, Bron was diagnosed with breast cancer in 2017 and later with multiple myeloma in 2023. While continuing to run her business, she developed The Serenity Project, a framework that blends science, mindset, and practical resilience to help people navigate adversity.
Bron now works with small business owners to build raving fans through strategic marketing, while also advocating for a more human, trauma-aware approach to healing and healthcare.
You can connect with Bron here:
The Social Coach: <a href="https://thesocialcoach.com.au/">https://thesocialcoach.com.au/</a>
The Serenity Project: <a href="https://serenityproject.com.au/">https://serenityproject.com.au/</a>
LinkedIn: <a href="https://www.linkedin.com/in/bronwatson/">https://www.linkedin.com/in/bronwatson/</a>
Facebook: <a href="https://www.facebook.com/bronwatsonme/">https://www.facebook.com/bronwatsonme/</a>
Instagram: <a href="https://www.instagram.com/bron_watson/">https://www.instagram.com/bron_watson/</a>
About your host:
Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.
iTunes: <a href="https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837">https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837</a>
LinkedIn: <a href="https://www.linkedin.com/in/darrenjamieson/">https://www.linkedin.com/in/darrenjamieson/</a>
Engaging Marketeer: <a href="https://engagingmarketeer.com">https://engagingmarketeer.com</a>
Engage Web: <a href="https://www.engageweb.co.uk">https://www.engageweb.co.uk</a>

Bron Watson, The Social Coach, On Her Double Cancer Diagnosis

Ever wanted to build a new life in another country?

In today's episode of The Engaging Marketeer, immigration expert Oleg Schindler reveals his experience of moving to Canada, and how others can follow the same path. This conversation goes far beyond visas and paperwork, however.

Oleg and Darren dive into how immigration systems work behind the scenes, the political realities shaping decisions and why these conversations matter whether you run a business, lead a team or are simply curious about how the world is changing.

More about Oleg

Oleg Schindler is a licensed Canadian immigration consultant and the founder of two immigration practices based in Toronto and Ottawa. Originally from Ukraine, Oleg immigrated to Canada himself, giving him first-hand experience of the immigration process and the challenges faced by newcomers.

He specialises in helping individuals and families secure permanent residence, work permits and study pathways, as well as guiding entrepreneurs through Canada’s Start-Up Visa programme. Alongside his consultancy work, Oleg runs a specialist marketing service for immigration law firms and regulated consultants, helping them grow their practices through industry-specific content strategies built on real-world testing.

With a background in history and political science, Oleg combines practical immigration expertise with a deep understanding of policy, economics and global affairs, offering clients clear, strategic advice tailored to their individual circumstances.

You can connect with Oleg here: 

Website: https://schindlervisa.ca/

Facebook: https://www.facebook.com/oleg.v.schindler/

Instagram: https://www.instagram.com/schindlervisa/

LinkedIn: https://www.linkedin.com/in/oleg-schindler/

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837

LinkedIn: https://www.linkedin.com/in/darrenjamieson/

Engaging Marketeer: https://engagingmarketeer.com

Engage Web: https://www.engageweb.co.uk

Ever wanted to build a new life in another country?
In today's episode of The Engaging Marketeer, immigration expert Oleg Schindler reveals his experience of moving to Canada, and how others can follow the same path. This conversation goes far beyond visas and paperwork, however.
Oleg and Darren dive into how immigration systems work behind the scenes, the political realities shaping decisions and why these conversations matter whether you run a business, lead a team or are simply curious about how the world is changing.
More about Oleg
Oleg Schindler is a licensed Canadian immigration consultant and the founder of two immigration practices based in Toronto and Ottawa. Originally from Ukraine, Oleg immigrated to Canada himself, giving him first-hand experience of the immigration process and the challenges faced by newcomers.
He specialises in helping individuals and families secure permanent residence, work permits and study pathways, as well as guiding entrepreneurs through Canada&rsquo;s Start-Up Visa programme. Alongside his consultancy work, Oleg runs a specialist marketing service for immigration law firms and regulated consultants, helping them grow their practices through industry-specific content strategies built on real-world testing.
With a background in history and political science, Oleg combines practical immigration expertise with a deep understanding of policy, economics and global affairs, offering clients clear, strategic advice tailored to their individual circumstances.
You can connect with Oleg here:&nbsp;
Website: <a href="https://schindlervisa.ca/">https://schindlervisa.ca/</a>
Facebook: <a href="https://www.facebook.com/oleg.v.schindler/">https://www.facebook.com/oleg.v.schindler/</a>
Instagram: <a href="https://www.instagram.com/schindlervisa/">https://www.instagram.com/schindlervisa/</a>
LinkedIn: <a href="https://www.linkedin.com/in/oleg-schindler/">https://www.linkedin.com/in/oleg-schindler/</a>
About your host:
Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.
iTunes: <a href="https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837">https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837</a>
LinkedIn: <a href="https://www.linkedin.com/in/darrenjamieson/">https://www.linkedin.com/in/darrenjamieson/</a>
Engaging Marketeer: <a href="https://engagingmarketeer.com">https://engagingmarketeer.com</a>
Engage Web: <a href="https://www.engageweb.co.uk">https://www.engageweb.co.uk</a>

How To Emigrate To Canada - With Immigration Expert Oleg Schindler

We spend years studying for exams and learning job skills, yet no one teaches us how to manage the one thing that controls it all…

In this episode, Harry Mansfield explains how your thoughts drive your emotions, habits, resilience and, ultimately, your results. It's the difference between giving in and pushing through - between staying stuck and stepping forward.

Just like an elite athlete who crosses the finish line on mindset alone, we all rely on mental strength far more than we realise. If you want to understand why you think the way you do, and how to take back control, this episode is essential viewing.

About Harry:

Harry Mansfield is the founder of Awareness Key and is known as a mind power champion. She delivers practical training on how the mind works, helping people build resilience, improve performance, and manage difficult mental states.

Her work focuses on proactive, preventative support, including tools for handling low mood, anxiety, addiction patterns, and suicidal thoughts, alongside mindset coaching for goals and achievement. She also speaks publicly and offers one-to-one discovery calls through Awareness Key.

You can connect with Harry here:

Website: https://awarenesskey.co.uk/

Facebook: https://www.facebook.com/awarenesskey/?locale=en_GB

Instagram: https://www.instagram.com/theawarenesskey/

LinkedIn: https://www.linkedin.com/in/harry-mansfield-mindpower-champion-4924071b3/

YouTube: https://www.youtube.com/channel/UCR9Goi7SK-Ps0XaAWodh9Ag

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837

LinkedIn: https://www.linkedin.com/in/darrenjamieson/

Engaging Marketeer: https://engagingmarketeer.com

Engage Web: https://www.engageweb.co.uk

We spend years studying for exams and learning job skills, yet no one teaches us how to manage the one thing that controls it all&hellip;
In this episode, Harry Mansfield explains how your thoughts drive your emotions, habits, resilience and, ultimately, your results. It's the difference between giving in and pushing through - between staying stuck and stepping forward.
Just like an elite athlete who crosses the finish line on mindset alone, we all rely on mental strength far more than we realise. If you want to understand why you think the way you do, and how to take back control, this episode is essential viewing.
About Harry:
Harry Mansfield is the founder of Awareness Key and is known as a mind power champion. She delivers practical training on how the mind works, helping people build resilience, improve performance, and manage difficult mental states.
Her work focuses on proactive, preventative support, including tools for handling low mood, anxiety, addiction patterns, and suicidal thoughts, alongside mindset coaching for goals and achievement. She also speaks publicly and offers one-to-one discovery calls through Awareness Key.
You can connect with Harry here:
Website: <a href="https://awarenesskey.co.uk/">https://awarenesskey.co.uk/</a>
Facebook: <a href="https://www.facebook.com/awarenesskey/?locale=en_GB">https://www.facebook.com/awarenesskey/?locale=en_GB</a>
Instagram: <a href="https://www.instagram.com/theawarenesskey/">https://www.instagram.com/theawarenesskey/</a>
LinkedIn: <a href="https://www.linkedin.com/in/harry-mansfield-mindpower-champion-4924071b3/">https://www.linkedin.com/in/harry-mansfield-mindpower-champion-4924071b3/</a>
YouTube: <a href="https://www.youtube.com/channel/UCR9Goi7SK-Ps0XaAWodh9Ag">https://www.youtube.com/channel/UCR9Goi7SK-Ps0XaAWodh9Ag</a>
About your host:
Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.
iTunes: <a href="https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837">https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837</a>
LinkedIn: <a href="https://www.linkedin.com/in/darrenjamieson/">https://www.linkedin.com/in/darrenjamieson/</a>
Engaging Marketeer: <a href="https://engagingmarketeer.com">https://engagingmarketeer.com</a>
Engage Web: <a href="https://www.engageweb.co.uk">https://www.engageweb.co.uk</a>

Billy Edwards Talks Running TF Nation, Transformers and Dealing with Anxiety

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