Could writing a book be the secret to turning your business into a global brand?

In this episode of The Engaging Marketeer, Darren Jamieson chats with Nicky Marshall about how writing and publishing a book can transform your personal brand, establish you as an expert and open doors to opportunities around the world.

They get into how Nicky went from surviving a life-threatening scuba diving accident and a stroke to becoming a bestselling author and international speaker, with speaking engagements in New Delhi, Boston and even Harvard University.

There's also talk of self-publishing, traditional publishers, Amazon bestsellers, how much money authors actually make, why business owners struggle to delegate, the dangers of trying to do everything yourself and whether AI can really help you write a book.

And somehow, Jeff Goldblum, Jurassic Park, Wayne Rooney and indoor skydiving all make an appearance.

If you're an entrepreneur, business owner, aspiring author or someone looking to build your personal brand and get paid for public speaking, this one's packed with ideas about how writing a book could take your business further than you ever imagined.

About your guest:

Nicky Marshall is an international award-winning bestselling author, keynote speaker, entrepreneur and publishing mentor. She is the founder of Discover Your Bounce, a business specialising in wellbeing, leadership development and helping aspiring authors turn their ideas into professionally published books.

After experiencing a life-threatening diving accident that resulted in decompression sickness and a stroke, Nicky wrote Rescued by the Coast Guard, sharing her journey of recovery and resilience. Her books have since helped her establish an international speaking career, with engagements at the Women's Economic Forum in New Delhi, the Novartis Institutes for BioMedical Research in Boston and a networking group at Harvard University.

Through her publishing business, Nicky helps entrepreneurs, business owners and aspiring writers develop, publish and market their books, including achieving Amazon bestseller status. Her work focuses on self-reliance, entrepreneurship, personal wellbeing and the power of storytelling to build credibility and create new opportunities. You can connect with Nicky here:

Facebook: https://www.facebook.com/nickymarshalldyb

LinkedIn: https://www.linkedin.com/in/nickymarshall/?isSelfProfile=false

Instagram: https://www.instagram.com/nickymarshalldyb/

Discover Your Bounce: https://www.discoveryourbounce.com/

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837

LinkedIn: https://www.linkedin.com/in/darrenjamieson/

Engaging Marketeer: https://engagingmarketeer.com

Engage Web: https://www.engageweb.co.uk