What happens when you turn your entire content eCommerce marketing strategy on its head and make TikTok your #1 social media platform to attract and connect with new audiences? 

Well, today we find out! My guest today is Jo Lehndorf, the creator and founder of LOVESKIN, a New Zealand-based range of natural and organic skincare, with a focus on botanical oils. 

Jo was first on the podcast last year when we talked about how she doubled her revenue in a short period of time when she was a client of mine. Go listen to episode #13 to hear about her 6-month business transformation. 

But today Jo is back to give us alllll the juicy details and tips from her experience placing TikTok at the top of her content marketing plan and what happened when she went viral!

If you love this episode please drop into my DM's and let me know! Even better, leave me a 5-star rating and review on Apple iTunes here

This episode is brought to you by eComm Grow Strong - my signature 12 week group coaching program for online store owners.

Doors open again in February 2023! In 12 weeks you will have transformed your marketing, mindset and results plus walk away with a fully customised 12-month plan for more engagement, traffic, sales and profit! 

Get on the waitlist here and save $200 off the course price! 👇🏼

https://lisabyrne.com.au/ecomm-grow-strong-waitlist/

What happens when you turn your entire content eCommerce marketing strategy on its head and make TikTok your #1 social media platform to attract and connect with new audiences? 
Well, today we find out! My guest today is Jo Lehndorf, the creator and founder of LOVESKIN, a New Zealand-based range of natural and organic skincare, with a focus on botanical oils. 
Jo was first on the podcast last year when we talked about how she doubled her revenue in a short period of time when she was a client of mine. Go listen to episode #13 to hear about her 6-month business transformation. 
But today Jo is back to give us alllll the juicy details and tips from her experience placing TikTok at the top of her content marketing plan and what happened when she went viral!
If you love this episode please drop into my DM's and let me know! Even better, leave me a 5-star rating and review on <a href="https://podcasts.apple.com/au/podcast/ecommerce-marketing-society-with-lisa-byrne/id1544686717">Apple iTunes here</a>
<hr>
This episode is brought to you by <a href="https://lisabyrne.com.au/ecomm-grow-strong-waitlist/">eComm Grow Strong</a> - my signature 12 week group coaching program for online store owners.
Doors open again in February 2023! In 12 weeks you will have transformed your marketing, mindset and results plus walk away with a fully customised 12-month plan for more engagement, traffic, sales and profit! 
Get on the waitlist here and save $200 off the course price! 👇🏼
<a href="https://lisabyrne.com.au/ecomm-grow-strong-waitlist/">https://lisabyrne.com.au/ecomm-grow-strong-waitlist/</a>

If you are an online store owner or eCommerce brand founder, you have FINALLY found your village! This podcast is for women growing their eCommerce business yet struggling with marketing, brand, direction, and how to get more sales. You will learn from and be inspired by the most exciting and successful female founders and marketing experts in the industry as they share their lessons on marketing, mindset, makin’ more sales, and how to ease the business growing pains 

I’m Lisa Byrne, an eCommerce Marketing Mentor for women with more than 22 years of experience in marketing. I’m a Mum of 2, an online shopping addict, a secret introvert, and a massive champion for women in business. 



eComm Scale Strong Mastermind  

https://www.lisabyrne.co/ess-application




Follow me on Instagram

https://www.instagram.com/lisabyrnemarketing/

If you are an online store owner or eCommerce brand founder, you have FINALLY found your village! This podcast is for women growing their eCommerce business yet struggling with marketing, brand, direction, and how to get more sales. You will learn from and be inspired by the most exciting and successful female founders and marketing experts in the industry as they share their lessons on marketing, mindset, makin’ more sales, and how to ease the business growing pains    I’m Lisa Byrne, an eCommerce Marketing Mentor for women with more than 22 years of experience in marketing. I’m a Mum of 2, an online shopping addict, a secret introvert, and a massive champion for women in business. 
 
eComm Scale Strong Mastermind  
<a href="https://www.lisabyrne.co/ess-application">https://www.lisabyrne.co/ess-application</a> 
  <a href="https://www.facebook.com/groups/ecommercemarketingsociety"></a>
Follow me on Instagram
<a href="https://www.instagram.com/lisabyrnemarketing/">https://www.instagram.com/lisabyrnemarketing/</a>

eCommerce Marketing for Female Business Owners

eCommerce Marketing Society with Lisa Byrne

Going all in on TikTok for your organic marketing strategy

Forget about getting lost in strategy - this month is all about execution and quick wins.

In today’s episode I'm focusing on refining your abandoned cart flow to cut through the noise and drive conversions when competition is fierce - aka the upcoming BFCM season!

I'll share essential tweaks to make your emails stand out and urge customers back to complete their purchases, the three emails you need in your abandon cart flow, and how to best optimise for Black Friday.

NEW! Free ON DEMAND Masterclass for eComm Business Owners!

4 Steps To Grow Your Online Store Sales To $10k Months 
(without paying for ads)

$10k months can happen faster than you think when you have a clear and simple marketing roadmap! 

Watch the training now: https://lisabyrne.com.au/workshop

Applications are now open for eComm Scale Strong! 

The 6-month mastermind to help you scale to multi-six, seven figures and beyond! 

If it's time to finally get more strategy and support so you can smash through your current revenue and profit and bring more ease and flow into your marketing (and life!), then this mastermind is for you. 

Fill out the application form here so we can chat on the phone. 

Forget about getting lost in strategy - this month is all about execution and quick wins.
In today’s episode I'm focusing on refining your abandoned cart flow to cut through the noise and drive conversions when competition is fierce - aka the upcoming BFCM season!
I'll share essential tweaks to make your emails stand out and urge customers back to complete their purchases, the three emails you need in your abandon cart flow, and how to best optimise for Black Friday.
<hr>
NEW! Free ON DEMAND Masterclass for eComm Business Owners!
4 Steps To Grow Your Online Store Sales To $10k Months  (without paying for ads)
$10k months can happen faster than you think when you have a clear and simple marketing roadmap! 
Watch the training now: <a href="https://lisabyrne.com.au/workshop">https://lisabyrne.com.au/workshop</a>
<hr>
Applications are now open for<a href="https://www.lisabyrne.co/ess-application"> eComm Scale Strong! </a>
The 6-month mastermind to help you scale to multi-six, seven figures and beyond! 
If it's time to finally get more strategy and support so you can smash through your current revenue and profit and bring more ease and flow into your marketing (and life!), then this mastermind is for you. 
Fill out the application form <a href="https://www.lisabyrne.co/ess-application">here</a> so we can chat on the phone.

Sales Boosters: Quick Abandoned Cart Flow Wins for Black Friday

It's about to be the biggest time of the year for most eCommerce Brands - Black Friday. I'm excited to wrap up this 3-part series with you to explore the three essential stages of planning a killer Black Friday campaign to help you generate 3 months worth of revenue in just 1 to 2 weeks in November. 

In this final episode, I'm sharing how to plan your Black Friday campaigns during November, the metrics and data to look for and the mindsets you need to make your Black Friday promotions work.

Listen in to hear exactly how I teach my clients to prepare for Black Friday, the types of irresistible and profitable offers that can work for you, and what assets you'll need to prepare now for your campaign.

NEW! Free ON DEMAND Masterclass for eComm Business Owners!

4 Steps To Grow Your Online Store Sales To $10k Months 
(without paying for ads)

$10k months can happen faster than you think when you have a clear and simple marketing roadmap! 

Watch the training now: https://lisabyrne.com.au/workshop

Applications are now open for eComm Scale Strong! 

The 6-month mastermind to help you scale to multi-six, seven figures and beyond! 

If it's time to finally get more strategy and support so you can smash through your current revenue and profit and bring more ease and flow into your marketing (and life!), then this mastermind is for you. 

Fill out the application form here so we can chat on the phone. 

It's about to be the biggest time of the year for most eCommerce Brands - Black Friday. I'm excited to wrap up this 3-part series with you to explore the three essential stages of planning a killer Black Friday campaign to help you generate 3 months worth of revenue in just 1 to 2 weeks in November. 
In this final episode, I'm sharing how to plan your Black Friday campaigns during November, the metrics and data to look for and the mindsets you need to make your Black Friday promotions work.
Listen in to hear exactly how I teach my clients to prepare for Black Friday, the types of irresistible and profitable offers that can work for you, and what assets you'll need to prepare now for your campaign.
<hr>
NEW! Free ON DEMAND Masterclass for eComm Business Owners!
4 Steps To Grow Your Online Store Sales To $10k Months  (without paying for ads)
$10k months can happen faster than you think when you have a clear and simple marketing roadmap! 
Watch the training now: <a href="https://lisabyrne.com.au/workshop">https://lisabyrne.com.au/workshop</a>
<hr>
Applications are now open for<a href="https://www.lisabyrne.co/ess-application"> eComm Scale Strong! </a>
The 6-month mastermind to help you scale to multi-six, seven figures and beyond! 
If it's time to finally get more strategy and support so you can smash through your current revenue and profit and bring more ease and flow into your marketing (and life!), then this mastermind is for you. 
Fill out the application form <a href="https://www.lisabyrne.co/ess-application">here</a> so we can chat on the phone.

Black Friday Series Part 3 - Maximising Results

Today, we're diving into Julia's journey as a busy mum of four, paediatric dietitian, and founder of Nudie Rudie Lunchbox. 

Julia is a client within my eComm Scale Strong Mastermind. In just 12 short months, Julia was able to almost double her online sales by doubling down on the marketing strategies that were already working for her business.

Julia's story is a masterclass in smart, data-driven decision-making.

If you're an eCommerce entrepreneur looking to take your business to the next level, you'll want to listen closely. Julia will share the exact steps she took to scale her brand, overcome obstacles, and achieve her incredible growth. 

Applications are now open for eComm Scale Strong! 

The 6-month mastermind to help you scale to multi-six, seven figures and beyond! 

If it's time to finally get more strategy and support so you can smash through your current revenue and profit and bring more ease and flow into your marketing (and life!), then this mastermind is for you. 

Fill out the application form here so we can chat on the phone. 

Today, we're diving into Julia's journey as a busy mum of four, paediatric dietitian, and founder of Nudie Rudie Lunchbox. 
Julia is a client within my eComm Scale Strong Mastermind. In just 12 short months, Julia was able to almost double her online sales by doubling down on the marketing strategies that were already working for her business.
Julia's story is a masterclass in smart, data-driven decision-making.
If you're an eCommerce entrepreneur looking to take your business to the next level, you'll want to listen closely. Julia will share the exact steps she took to scale her brand, overcome obstacles, and achieve her incredible growth. 
<hr>
Applications are now open for<a href="https://www.lisabyrne.co/ess-application"> eComm Scale Strong! </a>
The 6-month mastermind to help you scale to multi-six, seven figures and beyond! 
If it's time to finally get more strategy and support so you can smash through your current revenue and profit and bring more ease and flow into your marketing (and life!), then this mastermind is for you. 
Fill out the application form <a href="https://www.lisabyrne.co/ess-application">here</a> so we can chat on the phone.

Going all in on TikTok for your organic marketing strategy

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