eCommerce Marketing Society with Lisa Byrne
eCommerce Marketing Society with Lisa Byrne
If you are an online store owner or eCommerce brand founder, you have FINALLY found your village! This podcast is for women growing their eCommerce business yet struggling with marketing, brand, direction, and how to get more sales. You will learn from and be inspired by the most exciting and successful female founders and marketing experts in the industry as they share their lessons on marketing,…Follow the podcast:
Sales Boosters: Quick Abandoned Cart Flow Wins for Black Friday
Forget about getting lost in strategy - this month is all about execution and quick wins. In today’s episode I'm focusing on refining your abandoned cart flow to cut through the noise and drive conversions when competition is fierce - aka the upcoming BFCM season! I'll share essential tweaks to m…
19:21
Black Friday Series Part 3 - Maximising Results
It's about to be the biggest time of the year for most eCommerce Brands - Black Friday. I'm excited to wrap up this 3-part series with you to explore the three essential stages of planning a killer Black Friday campaign to help you generate 3 months worth of revenue in just 1 to 2 weeks in November…
27:45
How Julia Doubled Her Online Sales in 12 Months: Marketing Lessons in Doubling Down on What Works
Today, we're diving into Julia's journey as a busy mum of four, paediatric dietitian, and founder of Nudie Rudie Lunchbox. Julia is a client within my eComm Scale Strong Mastermind. In just 12 short months, Julia was able to almost double her online sales by doubling down on the marketing strateg…
45:57
Black Friday Series Part 2 - Offers & Marketing
It's about to be the biggest time of the year for most eCommerce Brands - Black Friday. I'm excited to kick off this 3-part series with you to explore the three essential stages of planning a killer Black Friday campaign to help you generate 3 months worth of revenue in just 1 to 2 weeks in Novembe…
17:22
Black Friday Series Part 1 - Prepping for Success
It's about to be the biggest time of the year for most eCommerce Brands - Black Friday. I'm excited to kick off this 3-part series with you to explore the three essential stages of planning a killer Black Friday campaign to help you generate 3 months worth of revenue in just 1 to 2 weeks in Novembe…
19:41
Coaching Conversations: 3 Solutions to 3 Common Scaling Problems
Welcome back to one of my favourite segments on the podcast: Coaching Conversations! This is where I expand on the conversations I'm having with clients inside my 6-month mastermind for female eCommerce founders, eComm Scale Strong. This week's coaching conversation is around finding the right p…
20:32
Part 2: Scaling to $100k Days & Shark Tank with Aami from Mimi & Co
Welcome back to Part 2 of our journey with Aami, the entrepreneurial force behind Mimi & Co, the modern cloth nappy brand making waves in the eCommerce and parenting world. Aami takes us through her remarkable journey from a $250,000 annual revenue to achieving a $100,000 day thanks so her unwaveri…
35:28
Part 1: Scaling to $100k Days & Shark Tank with Aami from Mimi & Co
Meet Aami, the entrepreneurial force behind Mimi & Co, the modern cloth nappy brand making waves in the eCommerce and parenting world. Aami takes us through her remarkable journey from a $250,000 annual revenue to achieving a $100,000 day thanks so her unwavering focus on building an online communi…
47:12
How Cassie Pivoted And Scaled Her Magnesium Wellness Brand
Meet Cassie Sanghvi, the innovative founder of The Base Collective, a leading magnesium wellness brand. Cassie shares her inspiring journey from her roots as a pharmacist to scaling a successful eCommerce brand and also being a part of my high-touch Mastermind, eComm Scale Strong. She discusses h…
27:22
5 Marketing Myths That Are Stopping You From $10k Months
Let's bust some myths! The 5 big lies about marketing that are holding you back. From believing everything needs to be perfect, to thinking you need to be everywhere at once, I'm here to tell you it's not true. I'll also explain why you don't need an agency to scale and remind you that nobody has …
16:58