Organic search traffic is down 25% and 60% of searches now end without anyone clicking to a website.
AI is answering questions directly on Google, ChatGPT, Claude, and other platforms.
What does that mean for local businesses?
In this episode, Shannon and Krystal dive deep into what's happening with AI search and why traditional SEO is no longer enough. They discuss the difference between traditional blog content and AI Answer Blogs, explain how AI platforms decide which businesses to cite as authoritative sources, and share the exact strategies local businesses need to implement now to show up when potential customers are asking AI for recommendations.
If you're wondering why your website traffic is dropping or how to adapt to this massive shift in search behavior, this conversation provides the roadmap to staying visible and competitive in the AI search era.
Read Federated Digital Solutions' blog

Netflix Said It Would Never Run Ads. Now 190 Million People Are Watching Them.
24:19

REPLAY: The 2026 Digital Marketing Landscape: AI Search, Connected TV, and Privacy-First Targeting
31:02

AI Didn't Kill Paid Search. It Made It More Valuable.
17:21