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Search Engine Optimization for your business can be a thorny rat’s nest full of technical jargon, disappointing results, and shifty marketers who’ll not only underdeliver but hold your website hostage if you ever try to leave. This is why going into a relationship with a 3rd party without at least a baseline understanding of how it works and what questions to ask is a recipe for disaster.
We’re super lucky to have Devon Hayes of Elevation Marketing on the show today. Her Denver-based digital marketing agency is niched to serve contractors almost exclusively. Over 80% of their client base are businesses like yours, and they do phenomenal work.
I learned a tonne from her, but my highlights were:
Whether you're a total SEO newb or already know a thing or two, listen to this episode for a beginner’s guide to SEO with Devon Hayes.