Content Is Your Business
Content Is Your Business
How are consumer brands reaching new audiences through digital storytelling? Where is content programming going next? Technology is changing the way people view and connect with brands across the globe. Each week, our experts discuss killer content strategies, mapping out content by audience demos, storytelling success measurement, influencer partnership strategies, and talk about building in-hous…Social links:
Follow the podcast:
Mike Molnar of GLOW - Active Listeners, Deep Thinkers, Digital Entertainers
How does an interactive agency change the game for brands? Mike Molnar, Managing Partner at GLOW (an award-winning digital marketing and social media agency in New York, comprised of dozens of industry veterans, Ivy League graduates, photographers, musicians, artists, world travelers, devoted fans,…
1:08:13
Noah Mallin of IMGN Media - Inspiring and Marketing to Gen Z
IMGN is a tech-media company specialized in producing and programming social content for Gen Z audiences. IMGN owns and operates a portfolio of 14 distinct media brands with an overall reach of +40 million followers. Noah Mallin, Chief of Brand Strategy at IMGN Media, shares a look into the busines…
1:03:30
The Adventures of Stitch O'Malley - Fashion Detective - Ep 3
The final episode of "The Adventures of Stitch O'Malley: Fashion Detective" -- a fun example of creative marketing content we are publishing for the first time ever. We really would love to hear how you are doing and also what you think, so reach out to us on Instagram or Facebook at @mouthmedian…
28:53
The Adventures of Stitch O'Malley - Fashion Detective - Ep 2
We hope you love listening to the three episodes of "The Adventures of Stitch O'Malley: Fashion Detective" as much as we loved making them. Here is episode No. 2! To offer you some entertainment, and perhaps inspire you with a fun example of creative marketing content, we thought we'd pull somethin…
28:44
The Adventures of Stitch O'Malley - Fashion Detective - Ep 1
A few years ago MouthMedia co-founder Rob Sanchez had been building a new kind of concept for an apparel business named Ralph and Remington, offering a novel approach to transparency, including a groundbreaking look behind the scenes as the business was developing. Because the brand was inspired by…
19:41
Brand Marketing and Media in a World with COVID-19
Jason Schulweis, SVP and Head of Brand Partnerships and Integrated Marketing for Morning Brew, offers crucial insights about current trends within media and marketing due to the impact of COVID-19, how marketers can authentically connect with consumers, and the importance of brand purpose in the f…
34:46
Social Distancing and Business in a World with COVID-19
Aside from the physical health risks stoked by COVID-19, there's another byproduct of the pandemic that's potentially terrifying: the social impact of isolation and quarantines. Given the number of people directed and electing to work from home, social distancing becomes both a personal challenge a…
17:48
Gig and On-Demand Businesses and Workers in a World with COVID-19
How do you protect on-demand or gig workers, their fleets, and their customers, during the COVID-19 crisis? How can companies like Postmates, which rely on going workers for their business model, succeed and survive, what particular concerns and considerations are in play, and what happens as resta…
18:12
Human Resources Challenges in a World with COVID-19
If trying to keep the doors to a business open isn’t challenging enough, especially when you don’t know how long you have to do it for, diligent consideration of the productivity, safety, care, morale, and profitability of your employees may be even more daunting. Dr. John Sullivan (internationally…
26:18
Retail Realities and Strategy in a World with COVID-19
SPECIAL REPORT: Wendy Liebmann, Founder, CEO, and Chief Shopper of WSL Strategic Retail, shares critical considerations for brands and retailers to manage the new realities of a retail landscape during and after the COVID-19 crisis.
20:04