It is amazing what you can learn from conducting viewings early on with a new development.
Jerry argues that you should not wait for the perfect moment to start doing viewings of your latest development. Don’t hide behind the management of the fit out, test the market as soon as you can. Some of the benefits discussed:
Setting customer expectations from the very first moment of contact is critical. If you do so, many will respond favourably and you will gain lots of valuable insight into how your offering is shaping up.
Listen on your favourite platforms:
Apple Podcasts https://podcasts.apple.com/gb/podcast/commercial-property-investor-podcast/id1502254406
Spotify https://open.spotify.com/show/0NjKNRcTE2z36s9qQYxslH
Stitcher https://www.stitcher.com/podcast/commercial-property-investment-podcast