Custom packaging is a brand impression at scale and quality equates to retention for restaurant chains, SupplyCaddy co-founder and CEO Zachary Stein says on this episode of Bloomberg Intelligence’s Choppin’ It Up podcast. Stein sits down with BI senior restaurant and foodservice analyst Michael Halen to discuss how marketing, operations, price and predictability factor into purchasing decisions for foodservice packaging. He also comments on innovation, sustainability and the hidden labor costs restaurants face when managing a fragmented supplier base.