Restaurant chains are revamping loyalty programs this year because they aren’t working, Thanx CEO and Founder Zach Goldstein tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Goldstein sits down with BI’s senior restaurant and foodservice analyst Michael Halen to explain what loyalty programs must accomplish to successfully drive traffic. He also comments on AI, dynamic pricing and the cycles of all-in-one tech. 

Restaurant chains are revamping loyalty programs this year because they aren’t working, Thanx CEO and Founder Zach Goldstein tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Goldstein sits down with BI’s senior restaurant and foodservice analyst Michael Halen to explain what loyalty programs must accomplish to successfully drive traffic. He also comments on AI, dynamic pricing and the cycles of all-in-one tech.

“Choppin’ It Up” by Bloomberg Intelligence features conversations with analysts, executives and entrepreneurs that are shaping the future of the restaurant industry. Topics include human capital, ghost kitchens, menu pricing, the FAST Act and everything in between. The podcast is hosted by Senior Restaurant and Foodservice Analyst Michael Halen.

“Choppin’ It Up” by Bloomberg Intelligence features conversations with analysts, executives and entrepreneurs that are shaping the future of the restaurant industry. Topics include human capital, ghost kitchens, menu pricing, the FAST Act and everything in between. The podcast is hosted by Senior Restaurant and Foodservice Analyst Michael Halen.

Choppin’ It Up by Bloomberg Intelligence

Restaurant Loyalty Programs Need an Upgrade

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/97282cfe-af62-4e1a-82c4-b12d015739a1/transcript

The No. 1 issue behind the spread of foodborne illnesses is food handling and handwashing practices, making up 89% of outbreaks, PathSpot CEO and cofounder Christine Schindler tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Schindler sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss what restaurant chains can do to protect their employees and customers. She also comments on the importance of tracking food temperatures throughout the supply chain and monitoring expiration dates, as well as the impact of food-safety issues on brands like McDonald’s.

The No. 1 issue behind the spread of foodborne illnesses is food handling and handwashing practices, making up 89% of outbreaks, PathSpot CEO and cofounder Christine Schindler tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Schindler sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss what restaurant chains can do to protect their employees and customers. She also comments on the importance of tracking food temperatures throughout the supply chain and monitoring expiration dates, as well as the impact of food-safety issues on brands like McDonald’s.

PathSpot’s Schindler on Reducing Foodborne Illness

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/bac6edb3-692c-445c-b2e7-b21f00e96536/transcript

Cava’s brand awareness has gotten a boost from the 2023 IPO, social media and its growing consumer packaged goods business, Chief Experience Officer Andy Rebhun tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Rebhun sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss how the chain’s marketing strategy is boosting same-store sales. He also comments on the success of its grilled steak and how the connected kitchen initiative can improve quality, consistency, order accuracy and speed of service.

Cava’s brand awareness has gotten a boost from the 2023 IPO, social media and its growing consumer packaged goods business, Chief Experience Officer Andy Rebhun tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Rebhun sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss how the chain’s marketing strategy is boosting same-store sales. He also comments on the success of its grilled steak and how the connected kitchen initiative can improve quality, consistency, order accuracy and speed of service.

Cava’s Rebhun on Driving Brand Awareness, Sales

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/2e1cb18b-aa86-4c6e-8df2-b21900bbbacf/transcript

Shake Shack’s food speaks for itself, but marketing can help reinforce the qualities that make it special like brisket in the burgers and shakes made with custard, CEO Rob Lynch tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Lynch sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss how changes to the company’s marketing program -- including plans to highlight its premium ingredients, create a strategic calendar for limited-time offers and increase spending -- can boost customer frequency. He also comments on kitchen and operational improvements and his vision for Shake Shack’s loyalty program. 

Shake Shack’s food speaks for itself, but marketing can help reinforce the qualities that make it special like brisket in the burgers and shakes made with custard, CEO Rob Lynch tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Lynch sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss how changes to the company’s marketing program -- including plans to highlight its premium ingredients, create a strategic calendar for limited-time offers and increase spending -- can boost customer frequency. He also comments on kitchen and operational improvements and his vision for Shake Shack’s loyalty program.

Shake Shack’s Marketing Plan May Boost Frequency

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/bd252554-02d4-4ee9-848d-b20b00d107d0/transcript

Restaurant Loyalty Programs Need an Upgrade

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