On this episode of Butternomics, our host, Brandon Butler, sits down with DJ, producer, and cultural curator Jeremy Avalon to explore how parties can become platforms. Jeremy shares the story behind The Groove, the R&B experience that has lasted nearly a decade, and why building community around music is just as important as the music itself. From filling cultural gaps in Atlanta to securing sponsorships and turning nightlife into a business, Jeremy breaks down what it takes to transform creativity into sustainability.