Some clients can be more trouble than they’re worth. They take up too much of your time, they don’t pay on time and some can be downright frustrating to communicate with.

Mark Holton of Smithink says you need to create ideal client criteria – so that everyone in your team is on the same page, and you only service those that align with your firm’s objectives.

Some clients can be more trouble than they’re worth. They take up too much of your time, they don’t pay on time and some can be downright frustrating to communicate with.
Mark Holton of Smithink says you need to create ideal client criteria – so that everyone in your team is on the same page, and you only service those that align with your firm’s objectives.

Business Essentials talks to those at the forefront of business success who are willing to share their experience and expertise with you. Each episode provides relevant, reliable and up-to-date topics on how to grow your business. We interview experts on leadership, innovation, sales and marketing, customer service, and more. And we speak with leaders in business who have faced challenges and achieved success themselves, and who provide their own insights on what it takes to be successful.

Practical advice and ideas to grow your business

Business Essentials

Are you targeting your ideal client?	- Mark Holton

A lot of business owners are in business to grow and achieve success. However, many don't know how to do that. Accounting firms have the perfect opportunity to guide their business clients to find that success.

Brad Turville suggests accountants shift their focus of discussions from compliance tasks to strategic business goals. Firms can improve their advisory services by elevating existing meetings, such as onboarding and annual reviews, to focus more on client goals, challenges, and growth strategies.

Turville Advisory
https://www.turvilleadvisory.com.au/

A lot of business owners are in business to grow and achieve success. However, many don't know how to do that. Accounting firms have the perfect opportunity to guide their business clients to find that success.
Brad Turville suggests accountants shift their focus of discussions from compliance tasks to strategic business goals. Firms can improve their advisory services by elevating existing meetings, such as onboarding and annual reviews, to focus more on client goals, challenges, and growth strategies.
Turville Advisory <a href="https://www.turvilleadvisory.com.au/">https://www.turvilleadvisory.com.au/</a>

Unlock the potential of advisory - Brad Turville

How much time you spend on things that don't really matter or could be done by somebody else?

Consultant Brad Turville says partners often find themselves overwhelmed with various tasks and responsibilities, lacking a strategic approach to their time management. Instead, he says, they should focus on high-value activities that contribute to business growth and success, such as business development, client nurturing, and leadership.

Brad Turville:
https://bradturville.com/

How much time you spend on things that don't really matter or could be done by somebody else?
Consultant Brad Turville says partners often find themselves overwhelmed with various tasks and responsibilities, lacking a strategic approach to their time management. Instead, he says, they should focus on high-value activities that contribute to business growth and success, such as business development, client nurturing, and leadership.
Brad Turville: <a href="https://bradturville.com/">https://bradturville.com/</a>

Freeing up a partner's time - Brad Turville

As technology makes accounting processes faster, business advisory services are in greater demand. And that means that 'soft skills' are more important than ever for accounting firms.

That's according to Lynda Steffens, founder of The Small Business Project who discusses what those soft skills entail.

The Small Business Project
https://thesmallbusinessproject.com.au/

As technology makes accounting processes faster, business advisory services are in greater demand. And that means that 'soft skills' are more important than ever for accounting firms.
That's according to Lynda Steffens, founder of The Small Business Project who discusses what those soft skills entail.
The Small Business Project <a href="https://thesmallbusinessproject.com.au/">https://thesmallbusinessproject.com.au/</a>

Are you targeting your ideal client? - Mark Holton

Business Essentials

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