In this Podcast, Dale Beaumont, founder and CEO of Business Blueprint®, talks with Dan Gregory who is one of Australia's most accomplished branding experts. He's also a regular guest on the popular TV show "The Gruen Transfer" and has more recently become a published author.
The topic for this Podcast is "The Secrets of Successful Branding" and by listening you'll discover; what is branding and how it works; at what point a business owner should start thinking about building their brand and how much should they spend; what are common mistakes business owners make when it comes to their brand; three things business owners can do right now to improve their brand; and finally, what kind of branding makes people buy.
After listening to this Podcast, head to http;//www.BusinessBlueprint.com/podcast where you can access more great interviews and find more information to help your business grow.