In this episode of Building Billions, I sit down with Craig Jackson, CEO of Barrett-Jackson, the world-renowned collector car auction company. Craig shares his journey of transforming a family business into a global brand, discussing the challenges of scaling, the importance of innovation, and the need to build a strong, loyal team. Learn how Craig’s passion for cars, customer experience, and philanthropy shaped Barrett-Jackson into an iconic lifestyle brand. Plus, discover his insights on entrepreneurship, leadership, and building a lasting legacy.

S2 EP 24 Car Session: Pressure, Doubt, and the People Who Shape Your Outcome
14:29

S2 EP 22 The Business Builder Blueprint: Systems, Scale, and the $5 Trillion Opportunity with Ken Goodrich
24:39

S2 EP 23 The 3 Costly Mistakes That Kill Your Business (And How to Avoid Them)
18:13