Actress & Once Upon a Farm Co-Founder Jennifer Garner Talks Expanding Food Lineup

 

Once Upon a Farm is broadening its refrigerated food lineup for older children, including newly launched organic electrolyte pouches. Jennifer Garner, the company’s cofounder and chief brand officer, said in an interview with Bloomberg's Romaine Bostick that she has spent time visiting retailers and suppliers and remains closely involved in the business. Garner said she joined after learning about the company’s fresh, organic, non-GMO baby food and its mission to make nutritious products accessible to more families. The company is extending its offering as its original customers’ children grow, aiming to serve babies through older kids and become a regular part of school lunchboxes.