This week’s guest host is David Pirrotta, an industry veteran that has helped build numerous brands, and is the Founder of Materiae. David also has his own popular podcast, Living in a Materiae World:

https://podcasts.apple.com/us/podcast/living-in-a-materiae-world/id1582082562

David is joined by Eva Goicochea, the Founder and CEO of Maude. They discuss how Eva set out to create the next chapter in the sexual wellness industry, how they marketed the brand, and some of the obstacles she faced along the way.

This week’s guest host is David Pirrotta, an industry veteran that has helped build numerous brands, and is the Founder of Materiae. David also has his own popular podcast, Living in a Materiae World:
<a href="https://podcasts.apple.com/us/podcast/living-in-a-materiae-world/id1582082562">https://podcasts.apple.com/us/podcast/living-in-a-materiae-world/id1582082562</a>
David is joined by Eva Goicochea, the Founder and CEO of Maude. They discuss how Eva set out to create the next chapter in the sexual wellness industry, how they marketed the brand, and some of the obstacles she faced along the way.

A show about BEAUTY + TECH  featuring discussion of recent news, useful in-depth interviews with industry notables, and commentary about business and technology in the beauty industry. Hosted by industry experts and brand founders and executives.

Beauty Is Your Business Archive 2022

A business podcast about BEAUTY + TECH, featuring discussion of recent news, useful in-depth interviews with industry notables, and commentary about business and technology in the beauty industry. Hosted by industry experts, brand founders, and executives.

A business podcast about BEAUTY + TECH, featuring discussion of recent news, useful in-depth interviews with industry notables, and commentary about business and technology in the beauty industry. Hosted by industry experts, brand founders, and executives.

Beauty Is Your Business - beautytech and beauty innovation

Beauty Is Your Business

Redefining Sexual Wellness - Eva  Goicochea, the Founder and CEO of Maude

Host Mimi Banks of MB Social is joined by Jessica Norman, SVP of Personal Care at Lyra Collective. Jessica  shares her journey from reinventing brands to leading purpose-driven skincare, focusing on hormonal skin—a neglected yet vital category. Discover how her scientific approach and community focus are transforming beauty for women in their late 30s and beyond.

https://www.ever.com/

Instagram: @everskincare

TikTok: @bestskinever

Follow Mimi Banks:

Instagram: @mimibanks | @mbsocial.agency 

 

Host Mimi Banks of MB Social is joined by Jessica Norman, SVP of Personal Care at Lyra Collective. Jessica&nbsp; shares her journey from reinventing brands to leading purpose-driven skincare, focusing on hormonal skin&mdash;a neglected yet vital category. Discover how her scientific approach and community focus are transforming beauty for women in their late 30s and beyond.
<a href="https://www.ever.com/">https://www.ever.com/</a>
Instagram: <a href="https://www.instagram.com/everskincare/">@everskincare</a>
TikTok: <a href="https://www.tiktok.com/@bestskinever">@bestskinever</a>
Follow Mimi Banks:
Instagram: <a href="https://www.instagram.com/mimibanks/?hl=en">@mimibanks</a> | <a href="https://www.instagram.com/mbsocial.agency/?hl=en">@mbsocial.agency&nbsp;</a>
&nbsp;

The Privilege of Aging: How Jessica Norman is Helping to Transform Skincare

In this episode, host Mimi Banks is joined by Andi Alleman, the Founder of Casa Noon. She  shares her journey from working at Estee Lauder to launching her own skincare brand, Casa Noon. She discusses building a brand that fits real life, the importance of specificity in creating cult brands, and the future of experiential utility in beauty.

Follow Casa Noon:

Casanoon.com

Instagram: @casanoonbeauty

TikTok: @casanoonbeauty

Andi Alleman: @ouiwegirl

@ouiwestudio

In this episode, host Mimi Banks is joined by Andi Alleman, the Founder of Casa Noon. She&nbsp; shares her journey from working at Estee Lauder to launching her own skincare brand, Casa Noon. She discusses building a brand that fits real life, the importance of specificity in creating cult brands, and the future of experiential utility in beauty.
Follow Casa Noon:
<a href="https://casanoon.com/collections/frontpage">Casanoon.com</a>
Instagram: <a href="https://www.instagram.com/casanoonbeauty/">@casanoonbeauty</a>
TikTok: <a href="https://www.tiktok.com/@casanoonbeauty">@casanoonbeauty</a>
Andi Alleman: <a href="https://www.instagram.com/ouiwegirl/">@ouiwegirl</a>
<a href="https://www.instagram.com/ouiwestudio/">@ouiwestudio</a>

The White Space in Sun-Safe Skincare: Inside Casa Noon's Innovation

In this episode of Beauty is Your Business, Ayal Pascal, head of beauty at Bold Brands Co., shares insights from his extensive career in the beauty industry, including his time at L'Oreal and his transition to indie brands. He discusses the importance of strategy, the role of AI in marketing, and the challenges of building credibility in a crowded market. Ayal also emphasizes the need for agility in the fast-paced beauty landscape and offers advice for marketers looking to make a leap into entrepreneurial environments. 

In this episode of Beauty is Your Business, Ayal Pascal, head of beauty at Bold Brands Co., shares insights from his extensive career in the beauty industry, including his time at L'Oreal and his transition to indie brands. He discusses the importance of strategy, the role of AI in marketing, and the challenges of building credibility in a crowded market. Ayal also emphasizes the need for agility in the fast-paced beauty landscape and offers advice for marketers looking to make a leap into entrepreneurial environments.&nbsp;

Redefining Sexual Wellness - Eva Goicochea, the Founder and CEO of Maude

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