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Entrepreneur Christy Laurence on innovation, social media and having fun

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In the latest episode of our Outpacing Change mini-series, tech founder Christy Laurence shares the inside story of Plann, a social media scheduling tool with millions in revenue and has been downloaded more than three million times worldwide. 

In this entertaining discussion, Christy:

  • Discusses her personal and professional forays into generative AI and how she encourages everyone in her business to participate in product development and innovation
  • Offers tips to business leaders on social media
  • Shares what she learned from her time in Silicon Valley

Along the way, Christy talks about how to take bold steps into the unknown, reflects on how the pandemic changed LinkedIn for the better, and explains why Plann has a “No Monday Meetings” policy. She also talks about her passion for art and admiration for a marketing campaign fronted by a sad, angry owl (aka Duolingo).

“Social media and business can be fun,” Christy concludes, “and if I could impart any knowledge from my journey, it’s that the more fun we have, the better our results are.”

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