Designer Domenico Vacca welcomes guests from the Open Source Fashion and Fashion Media Center communities at his private DV Club above the new Domenico Vacca flagship store on 55th Street in Manhattan, celebrating 100 episodes of both American Fashion Podcast and Fashion Is Your Business.
As part of the party, Charles Beckwith interviews Mr. Vacca about his new flagship store, which has been designed as a brand experience space. This is not a new concept, but one that is growing in popularity. As e-commerce becomes more prevalent, selling products in a brick and mortar retail store becomes less important than conveying brand identity, so special brands need special spaces and special experiences.
The suitmaker talks about sticking to Italian cuts for his menswear in the US market, and how and why he resisted wholesale pressures to change his approach, holding on to fine stitching and high grade materials. He embraced consumer education instead of bowing to US domestic market pressures.
This 100 episodes celebration comes just days after we reached the milestone of 9 terabytes of audio files delivered to our audiences, which would translate to about 670 weeks of continuous listening if someone cared to listen to all the .mp3 files we have served. To date, episodes of our shows have been downloaded nearly 900,000 times.
Both the American Fashion Podcast and Fashion Is Your Business teams want to thank everyone who has spent either one hour or two hundred hours listening to the shows over the last two years, and all of the wonderful guests who have given their time and energy to telling great stories as part of our programs. We keep talking because you keep listening.