Magic Round has officially begun in Brisbane, and 2025 will be the biggest year yet. 

The round is officially sold out, with around 180,000 fans expected to attend the event.

General Manager of Suncorp Stadium, Alan Graham, told Sofie Formica on 4BC Afternoons, "It's been a long time in the planning, and it seems to get bigger every year."

'We're just looking at the northern plaza, which is on Caxton Street. There's hardly a square inch of space that's not been occupied by some sort of display or activity. The NRL do go all out.

"It really does create a very entertaining atmosphere for everyone. And, full credit, the NRL for making the effort," Mr Graham continued.