Russia and Ukraine are fighting more than battles on Ukrainian soil, they are fighting a war for minds, and other governments are still playing catch-up. Thomas Kent of the American Foreign Policy Council explains how Ukraine turned a chaotic communications system into a wartime information powerhouse, appealed to Speaker Mike Johnson’s Baptist roots to unlock U.S. aid, and built an international campaign around kidnapped Ukrainian children to drive an International Criminal Court indictment against Putin and his children’s affairs commissioner. Kent explains why humor, truth, and a clear narrative can be just as powerful as military hardware when you’re trying to rally allies and sustain morale. On the other side, Russia’s most effective messaging may not be about "Nazis" or other false claims - it’s the darker, more persuasive message that Russia is unbeatable and that stopping it could trigger World War III.  Hosts Jim Ludes and Mark Jacobson also discuss DCI John Ratcliffe’s visit to Moscow and mark the 100th episode of the podcast.