We move into the new millennium, when the study enjoyed a golden decade. With BCS70 greatly valued by scientists and policymakers, the study was funded to meet participants on three occasions and was regularly cited by New Labour in government policy. With this new-found recognition, researchers across the globe started using BCS70 in conjunction with other birth cohort studies to see how members of Generation X were faring compared to other generations. We also speak to study participants about their careers and lives in their thirties.
We explore the 2000s with: