When Cypher is selling out his compatriots over dinner with Agent Smith in The Matrix, he muses: “I know this steak doesn’t exist. I know that when I put it in my mouth, the Matrix is telling my brain that it is juicy and delicious. After nine years, you know what I realize? Ignorance is bliss.” In a simulation like the Matrix, ones and zeroes represent every nuance of that steak—the texture, the smell, the flavor.