It's a feeling familiar to anyone who lives an extremely online life. You spend all day on Twitter watching Howard Schultz get roasted and ratioed or retweeting all of the best definitions of the word "covfefe." Then you log off and enter the real world---the one where your spouse, your friends, your parents, and all the other people in your life who don't spend their days obsessively checking their mentions have precisely no idea what you're talking about, let alone why they should care.