Last month, the entire internet went down for a few hours. At least that’s what one of the biggest denial-of-service attacks in recent memory felt like to a lot of people. Sites from Netflix, Spotify, and Reddit to The New York Times and, yes, even WIRED went dark. The massive outage was the result of an attack on an Internet infrastructure company called Dyn. You’d think that finding yourself at the center of such a destructive online maelstrom wouldn’t be much of a sales pitch.

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